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Select article: How Does Local–Global Identity Affect Price Sensitivity?

Retricted access

Research article

First published 2017-5

How Does Local–Global Identity Affect Price Sensitivity?

Huachao Gao, Yinlong Zhang, Vikas Mittal

Journal of Marketing

Select article: The Differential Effect of Local–Global Identity Among Males and Females: The Case of Price Sensitivity

Open access

Research article

First published 2020-2

The Differential Effect of Local–Global Identity Among Males and Females: The Case of Price Sensitivity

Huachao Gao, Vikas Mittal, Yinlong Zhang

Journal of Marketing Research

Select article: Deepening Learning and Addressing Inequalities: A Psychosocial Approach to Improving Statistical Literacy Throughout Sociology Curricula

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Research article

First published 2024-7

Deepening Learning and Addressing Inequalities: A Psychosocial Approach to Improving Statistical Literacy Throughout Sociology Curricula

Samantha Nousak, Leanne Barry, Susan R. Fisk

Teaching Sociology

Select article: The freedom of alienated reflexive subjectivity in The Stanley Parable

Retricted access

Research article

First published 2020-2

The freedom of alienated reflexive subjectivity in The Stanley Parable

Feng Zhu

Convergence: The International Journal of Research into New Media Technologies

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