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1-10 of 28 results for referral rewards

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Select article: I Will Get a Reward,Too: When Disclosing the Referrer Reward Increases Referring

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Research article

First published 2023-4

I Will Get a Reward,Too: When Disclosing the Referrer Reward Increases Referring

Minzhe Xu, Zhihao Yu, Yanping Tu

Journal of Marketing Research

Select article: The Role of Metaperception on the Effectiveness of Referral Reward Programs

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Review article

First published 2013-2

The Role of Metaperception on the Effectiveness of Referral Reward Programs

Jochen Wirtz, Chiara Orsingher, Patricia Chew [...]

Journal of Service Research

Select article: Leveraging Social Interaction Among Customers: Referral Reward Versus Collective Buying

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Research article

First published 2022-11

Leveraging Social Interaction Among Customers: Referral Reward Versus Collective Buying

Feihong Xia, Rabikar Chatterjee, R. Venkatesh

Journal of Interactive Marketing

Select article: A Penny for Your Thoughts: Referral Reward Programs and Referral Likelihood

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Research article

First published 2007-1

A Penny for Your Thoughts: Referral Reward Programs and Referral Likelihood

Gangseog Ryu, Lawrence Feick

Journal of Marketing

Select article: “Refer Madness”: Making and Getting Rewarding Referrals

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Other

First published 2002-07

“Refer Madness”: Making and Getting Rewarding Referrals

Karen Denard Goldman, Kathleen Jahn Schmalz

Health Promotion Practice

Select article: Why Prosocial Referral Incentives Work: The Interplay of Reputational Benefits and Action Costs

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Research article

First published 2020-2

Why Prosocial Referral Incentives Work: The Interplay of Reputational Benefits and Action Costs

Rachel Gershon, Cynthia Cryder, Leslie K. John

Journal of Marketing Research

Select article: Job referral in China: The advantages of strong ties

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Research article

First published 2006-06

Job referral in China: The advantages of strong ties

Chau-kiu Cheung, Yong Gui

Human Relations

Select article: The Relationship among Referents,Opportunity,Rewards,and Punishments in Consumer Attitudes toward Recycling: A Structural Equations Approach

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Research article

First published 1993-06

The Relationship among Referents,Opportunity,Rewards,and Punishments in Consumer Attitudes toward Recycling: A Structural Equations Approach

Lou E. Pelton, David Strutton, James H. Barnes [...]

Journal of Macromarketing

Select article: Interrelations among a Channel Entity's Power Sources: Impact of the Exercise of Reward and Coercion on Expert,Referent,and Legitimate Power Sources

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Research article

First published 1986-2

Interrelations among a Channel Entity's Power Sources: Impact of the Exercise of Reward and Coercion on Expert,Referent,and Legitimate Power Sources

John F. Gaski

Journal of Marketing Research

Select article: Growing Existing Customers’ Revenue Streams through Customer Referral Programs

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Research article

First published 2013-7

Growing Existing Customers’ Revenue Streams through Customer Referral Programs

Ina Garnefeld, Andreas Eggert, Sabrina V. Helm [...]

Journal of Marketing

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