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Retricted access

Research article

First published 2021-3

Enhancing data collection methods with qualitative projective techniques in the exploration of a university’s brand identity and brand image

Louise Spry, Christopher Pich

International Journal of Market Research

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Research article

First published 2018-3

Investigating political brand reputation with qualitative projective techniques from the perspective of young adults

Christopher Pich, Guja Armannsdottir, Louise Spry

International Journal of Market Research

Open access

Research article

First published 2026

Drawing out What They Struggle to say: AI-Augmented Analysis of Projective Techniques in Qualitative Health Research

Stine Lyngsø Beltoft, Jacob Nielsen, Søren Askegaard [...]

International Journal of Qualitative Methods

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Research article

First published 2015

The Elicitation Capabilities of Qualitative Projective Techniques in Political Brand Image Research

Christopher Pich, Guja Armannsdottir, Dianne Dean

International Journal of Market Research

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Other

First published 2009-11

Beyond the standard interview: the use of graphic elicitation and arts-based methods

Anna Bagnoli

Qualitative Research

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Research article

First published 2024-7

Three little words: A pragmatic qualitative method to understand modern markets

Ruffin Relja, Philippa Ward, Anita Lifen Zhao

International Journal of Market Research

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Research article

First published 2017-1

“It’s in the Cards”

Orit Karnieli-Miller, Geffen Nissim, Miriam Goldberg

Qualitative Health Research

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Research article

First published 2018-10-01

Project crashing using a fuzzy multi-objective model considering time,cost,quality and risk under fast tracking technique: A case study

Mohammad Reza Feylizadeh, Amin Mahmoudi, Morteza Bagherpour [...]

Journal of Intelligent & Fuzzy Systems: Applications in Engineering and Technology

Open access

Research article

First published 2011-3

The Evocative Power of Projective Techniques for the Elicitation of Meaning

Caroline Porr, Maria Mayan, Guendalina Graffigna [...]

International Journal of Qualitative Methods

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Research article

First published 1997-11

Libraries,hospitals and schools: a new research frontier

Linda Banwell, Catherine Edwards

Education for Information

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