Sage Journals: Discover world-class research

Retricted access

Research article

First published 2008-4

The Role of Purchase Quantity in Assortment Choice: The Quantity-Matching Heuristic

Alexander Chernev

Journal of Marketing Research

Retricted access

Research article

First published 2010-8

The Effect of Decision Order on Purchase Quantity Decisions

Stephen M. Nowlis, Ravi Dhar, Itamar Simonson

Journal of Marketing Research

Open access

Research article

First published 2025-10

Coordination of Quantity Discount Contracts With Group Purchasing Organizations and Demand Information Sharing in Pharmaceutical Supply Chains

Zhao Li, Jiping Wang, Ke Zhao

Sage Open

Retricted access

Research article

First published 2012-8

A Multicategory Model of Consumers' Purchase Incidence,Quantity,and Brand Choice Decisions: Methodological Issues and Implications on Promotional Decisions

Nitin Mehta, Yu Ma

Journal of Marketing Research

Retricted access

Research article

First published 1998-2

An Anchoring and Adjustment Model of Purchase Quantity Decisions

Brian Wansink, Robert J. Kent, Stephen J. Hoch

Journal of Marketing Research

Retricted access

Research article

First published 2013-7

The Influence of Disorganized Shelf Displays and Limited Product Quantity on Consumer Purchase

Iana A. Castro, Andrea C. Morales, Stephen M. Nowlis

Journal of Marketing

Retricted access

Research article

First published 1996-10

Influence of Food Label Quantifier Terms on Connoted Amount and Purchase Intention

Michael S. Wogalter, Michael J. Kalsher, Diane M. Litynski

Proceedings of the Human Factors and Ergonomics Society Annual Meeting

Retricted access

Research article

First published 1985-04

Quantity Surcharge — Quantity Discount: Pricing as it Relates to Quantity Purchased

Stanley M. Widrick

Business & Society

Retricted access

Research article

First published 2002-11

The Long-Term Effects of Price Promotions on Category Incidence,Brand Choice,and Purchase Quantity

Koen Pauwels, Dominique M. Hanssens, S. Siddarth

Journal of Marketing Research

Retricted access

Research article

First published 2005-3

Some Alternative Methods of Finding the Optimal Order Quantity in Inventory Models

Ayan Chandra, S. P. Mukherjee

Calcutta Statistical Association Bulletin

Search results