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Research article

First published 2023-10

Persuasion Wars as a Useful Tool for Teaching Social Influence: A Replication With Direct Measure of Pedagogical Effectiveness

Krzysztof J. Leoniak, Zuzanna Gazdowska

Teaching of Psychology

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Research article

First published 2026-2

Pathways to persuasion: The impact of social media influencers’ self-disclosure and follower size on persuasion outcomes

Nicole Kashian

New Media & Society

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Research article

First published 1998-12

Locus of Control and Persuasion,Social Influence,and Conformity: A Meta-Analytic Review

Theodore A. Avtgis

Psychological Reports

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Research article

First published 2011-1

On Being Influenced While Trying to Persuade

Radmila Prislin, Shanelle M. Boyle, Cory Davenport [...]

Social Psychological and Personality Science

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Research article

First published 2025

Health Meets Influence: Customizing Social Media Messages for Effective Fitness Branding

Daneshwar Sharma, Manoj Kumar Mishra, Sunil Kumar

Business and Professional Communication Quarterly

Open access

Research article

First published 2024-7

Do Influencers Influence? A Meta-Analytic Comparison of Celebrities and Social Media Influencers Effects

Jiyoung Lee, Nathan Walter, Jameson L. Hayes [...]

Social Media + Society

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Research article

First published 2001-5

Social Dimensions of Consumer Distinctiveness: The Influence of Social Status on Group Identity and Advertising Persuasion

Sonya A. Grier, Rohit Deshpandé

Journal of Marketing Research

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Research article

First published 2019-1

Women and African Americans are less influential when they express anger during group decision making

Jessica M. Salerno, Liana C. Peter-Hagene, Alexander C. V. Jay

Group Processes & Intergroup Relations

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Research article

First published 2020-10

How Social Cues in Virtual Assistants Influence Concerns and Persuasion: The Role of Voice and a Human Name

Hilde A.M. Voorveld, Theo Araujo

Cyberpsychology,Behavior,and Social Networking

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Research article

First published 2016-10

Paths of Resistance

Erina L. MacGeorge, Lisa M. Guntzviller, Sara E. Branch [...]

Journal of Language and Social Psychology

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