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Articles (58)

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1-10 of 58 results for perceived green value

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Select article: Influence of Customer Perceived Values on Organic Food Consumption Behaviour: Mediating Role of Green Purchase Intention

Retricted access

Research article

First published 2022

Influence of Customer Perceived Values on Organic Food Consumption Behaviour: Mediating Role of Green Purchase Intention

Kavita Kamboj, Nawal Kishor

FIIB Business Review

Select article: Do green awards and certifications matter? Consumers’ perceptions,green behavioral intentions,and economic implications for the hotel industry: A Sri Lankan perspective

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Research article

First published 2019-6

Do green awards and certifications matter? Consumers’ perceptions,green behavioral intentions,and economic implications for the hotel industry: A Sri Lankan perspective

Ki-Hoon Lee, Minwoo Lee, Nuwan Gunarathne

Tourism Economics

Select article: A Framework for Investigating Green Purchase Behavior with a Focus on Individually Perceived and Contextual Factors

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Research article

First published 2023-1

A Framework for Investigating Green Purchase Behavior with a Focus on Individually Perceived and Contextual Factors

Roghayeh Teimourfamian Asl, Soheila Khoddami

Business Perspectives and Research

Select article: Will Indian Industrial Energy Consumer Continue to Buy Green Energy?

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Research article

First published 2016

Will Indian Industrial Energy Consumer Continue to Buy Green Energy?

Deepak Sangroya, Jogendra Kumar Nayak

Organization & Environment

Select article: Understanding the Drivers of Sustainable Consumption in China: Role of Green Self-Identity,Subjective Norm,and Demographics

Open access

Research article

First published 2025-10

Understanding the Drivers of Sustainable Consumption in China: Role of Green Self-Identity,Subjective Norm,and Demographics

Byoungsoo Kim, Daekil Kim

Sage Open

Select article: Traveling green: A mixed-methods study examining the drivers of sustainable tourism behavior

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Research article

First published 2025

Traveling green: A mixed-methods study examining the drivers of sustainable tourism behavior

Kevin Fuchs

Tourism and Hospitality Research

Select article: Environmental or Personal Benefit? The Role of Message Appeal and Information Type in Destination Social Media Advertisements

Open access

Research article

First published 2025-9

Environmental or Personal Benefit? The Role of Message Appeal and Information Type in Destination Social Media Advertisements

Arnold Japutra, Ali Selcuk Can, Cihan Alphun

Journal of Travel Research

Select article: Determinants of Purchase Intention for Green Consumer Durables: Investigating the Moderating Role of Price Sensitivity

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Research article

First published 2025-12

Determinants of Purchase Intention for Green Consumer Durables: Investigating the Moderating Role of Price Sensitivity

Mehvish Riyaz, Anisa Jan, Danish Khan [...]

Jindal Management Journal

Select article: Beauty May Not Be Effective: The Effects of Imaginative Display on Green Product Evaluation

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Research article

First published 2024-6

Beauty May Not Be Effective: The Effects of Imaginative Display on Green Product Evaluation

Shichang Liang, Jingyi Li, Tingting Zhang [...]

The Journal of Environment & Development

Select article: Marketing for sustainability: Travellers’ intentions to stay in green hotels

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Research article

First published 2021-4

Marketing for sustainability: Travellers’ intentions to stay in green hotels

Clare D’Souza, Vanessa Apaolaza, Patrick Hartmann [...]

Journal of Vacation Marketing

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