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Articles (168)

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1-10 of 168 results for myth markets

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Select article: Performing a Myth to Make a Market: The construction of the ‘magical world’ of Santa

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Research article

First published 2020-1

Performing a Myth to Make a Market: The construction of the ‘magical world’ of Santa

Teea Palo, Katy Mason, Philip Roscoe

Organization Studies

Select article: Marketing Myths and Marketing Realities: A Commentary on the Consumer as Voter,Judge and Jury

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Other

First published 2011-3

Marketing Myths and Marketing Realities: A Commentary on the Consumer as Voter,Judge and Jury

Eric H. Shaw

Journal of Macromarketing

Select article: Executive Insights: Pan-European Marketing—Myth or Reality

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Research article

First published 1993-09

Executive Insights: Pan-European Marketing—Myth or Reality

Chris Halliburton, Reinhard Hünerberg

Journal of International Marketing

Select article: Globalisation,Eden and the Myth of Original Markets

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Research article

First published 2015-11

Globalisation,Eden and the Myth of Original Markets

Brian Brock

Studies in Christian Ethics

Select article: How Market Research Shapes Market Spatiality

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Review article

First published 2013-3

How Market Research Shapes Market Spatiality

Sofie Møller Bjerrisgaard, Dannie Kjeldgaard

Journal of Macromarketing

Select article: Of Myths and Markets

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Other

First published 2006-07

Of Myths and Markets

Douglas S. Massey, Magaly Sanchez R, Jere R. Behrman

The ANNALS of the American Academy of Political and Social Science

Select article: The Myth of Marketization

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Research article

First published 2004-12

The Myth of Marketization

Colin C. Williams

International Sociology

Select article: Myths of the Market

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Other

First published 2003-06

Myths of the Market

Michael Perelman

Organization & Environment

Select article: The Myth of the Marketing Revolution

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Research article

First published 2007-03

The Myth of the Marketing Revolution

D. G. Brian Jones, Alan J. Richardson

Journal of Macromarketing

Select article: The Data-Driven Myth and the Deceptive Futurity of “the World’s Fastest Growing Games Region”: Selling the Southeast Asian Games Market via Game Analytics

Open access

Research article

First published 2023-1

The Data-Driven Myth and the Deceptive Futurity of “the World’s Fastest Growing Games Region”: Selling the Southeast Asian Games Market via Game Analytics

K.T. Wong

Games and Culture

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