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1-7 of 7 results for multiplatform behavior

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Retricted access

Research article

First published 2020-9

Fantasy Sport Usage and Multiplatform Sport Media Consumption Behaviors

Sylvia Chan-Olmsted, Dae Hee Kwak

Sport Marketing Quarterly

Retricted access

Research article

First published 2013-6

Fusing Aggregate and Disaggregate Data with an Application to Multiplatform Media Consumption

Eleanor McDonnell Feit, Pengyuan Wang, Eric T. Bradlow [...]

Journal of Marketing Research

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Research article

First published 2019-3

Exploring sharing behaviors across social media platforms

Chang-Dae Ham, Joonghwa Lee, Jameson L Hayes [...]

International Journal of Market Research

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Research article

First published 2017-10

simUfish: An Interactive Application to Teach K-12 Students About Zebrafish Behavior

Violet Mwaffo, Veronika Korneyeva, Maurizio Porfiri

Zebrafish

Open access

Research article

First published 2025-10

Echo Chambers of Digital Harm: Insights Into Layered Affordances From India and South Korea

Heesoo Jang, Narayanamoorthy Nanditha

Social Media + Society

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Research article

First published 2018-04

Virtual Sprouts: A Virtual Gardening Pilot Intervention Increases Self-Efficacy to Cook and Eat Fruits and Vegetables in Minority Youth

Brooke M. Bell, Lauren Martinez, Marientina Gotsis [...]

Games for Health Journal

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Research article

First published 2021-8

Investigating the Role of Product Assortment in Technology-Enabled Sales Platforms

Jacquelyn S. Thomas, Sandy D. Jap, William R. Dillon [...]

Journal of Interactive Marketing