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Articles (104)

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1-10 of 104 results for media expenditure

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Select article: Trust has a price?! Unraveling the dynamics between trust in the media and the willingness to pay in the post-pandemic scenario

Open access

Research article

First published 2026-3

Trust has a price?! Unraveling the dynamics between trust in the media and the willingness to pay in the post-pandemic scenario

Denise Voci, Matthias Karmasin, Sonja Luef [...]

Journalism

Select article: From Clicks to Bets: How Social Media Engagement Influences Gambling Severity—Cross-Sectional Research

Open access

Research article

First published 2025

From Clicks to Bets: How Social Media Engagement Influences Gambling Severity—Cross-Sectional Research

Vaclav Moravec, Nik Hynek, Beata Gavurova [...]

INQUIRY: The Journal of Health Care Organization,Provision,and Financing

Select article: Revisiting the Principle of Relative Constancy

Retricted access

Research article

First published 1996-10

Revisiting the Principle of Relative Constancy

MICHEL DUPAGNE, R. JEFFERY GREEN

Communication Research

Select article: Integrated multichannel communication strategies: Evaluating the return on marketing objectives––the case of the 2004 Ford F-150 launch

Retricted access

Research article

First published 2005-8

Integrated multichannel communication strategies: Evaluating the return on marketing objectives––the case of the 2004 Ford F-150 launch

Rex Briggs, R. Krishnan, Norm Borin

Journal of Interactive Marketing

Select article: Digital Advertising Expenditures in the 2016 Presidential Election

Retricted access

Research article

First published 2018-8

Digital Advertising Expenditures in the 2016 Presidential Election

Christine B. Williams, Girish J. “Jeff” Gulati

Social Science Computer Review

Select article: The Electoral College,Mobilization,and Turnout in the 2000 Presidential Election

Retricted access

Research article

First published 2005-09

The Electoral College,Mobilization,and Turnout in the 2000 Presidential Election

David Hill, Seth C. McKee

American Politics Research

Select article: Cost-Effectiveness Considerations in Otitis Media Treatment

Retricted access

Research article

First published 1996-4

Cost-Effectiveness Considerations in Otitis Media Treatment

George A. Gates

Otolaryngology–Head and Neck Surgery

Select article: Travel and Tourism Advertising Expenditures in United States Measured Media. Harris,Kerr,Forster & Company,420 Lexington Avenue,New York,N.Y. 10017. 1979. 44p. $25

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Other

First published 1980-04

Travel and Tourism Advertising Expenditures in United States Measured Media. Harris,Kerr,Forster & Company,420 Lexington Avenue,New York,N.Y. 10017. 1979. 44p. $25

Journal of Travel Research

Select article: Travel and Tourism Advertising Expenditures in United States Measured Media. Harris,Kerr,Forster & Company,420 Lexington Avenue,New York,N.Y. 10017. 1977. 28p. $15

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Other

First published 1978-01

Travel and Tourism Advertising Expenditures in United States Measured Media. Harris,Kerr,Forster & Company,420 Lexington Avenue,New York,N.Y. 10017. 1977. 28p. $15

Journal of Travel Research

Select article: Trends in Destination Advertising Expenditures in United States Measured Media. Harris,Kerr,Forster & Company,420 Lexington Avenue,New York,N.Y. 10017. June 1980. Various paging

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Other

First published 1980-10

Trends in Destination Advertising Expenditures in United States Measured Media. Harris,Kerr,Forster & Company,420 Lexington Avenue,New York,N.Y. 10017. June 1980. Various paging

Journal of Travel Research

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