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Retricted access

Research article

First published 1998-10

Inclusive tours and commodification: The marketing constraints for mass-market resorts

Eric Laws, Chris Cooper

Journal of Vacation Marketing

Retricted access

Research article

First published 2007-01

The Mutual Weaving of Obligation Networks in Mass Industrial Markets

Asaf Darr

Current Sociology

Open access

Research article

First published 2015-9

Height and Body Mass on the Mating Market

David A. Frederick, Brooke N. Jenkins

Evolutionary Psychology

Open access

Research article

First published 2026-2

The Different Effects of Mass-Media Marketing and Personal Sales Budgets Across the Life Cycle of B2B High-Tech Start-Ups

Arnd Vomberg, Maximilian Friess, Sascha Alavi [...]

Journal of Marketing Research

Retricted access

Research article

First published 2017-1

Gift giving in mass consumption markets

Asaf Darr

Current Sociology

Retricted access

Research article

First published 1997-12

The Beginning of Mass Marketing in America: George Eastman and Photography as a Case Study

Richard S. Tedlow

Journal of Macromarketing

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Research article

First published 1996-1

From Monopoly to Market: Polish Urban Mass-Transportation Companies

Slobodan Mitric

Transportation Research Record: Journal of the Transportation Research Board

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Research article

First published 1995-03

Peddling the Bicycle in the 1890s: Mass Marketing Shifts into High Gear

Ross D. Petty

Journal of Macromarketing

Retricted access

Research article

First published 2020-11

Toward identifying the critical mass in spatial two-sided markets

Zahra Navidi, Kai Nagel, Stephan Winter

Environment and Planning B: Urban Analytics and City Science

Retricted access

Research article

First published 2013-1

Low-Mass Urban Microcars for the Emerging Vehicle Markets of Megacities

Eric C. Cahill, Bill Taylor, Dan Sperling

Transportation Research Record: Journal of the Transportation Research Board

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