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1-10 of 1079 results for marketing psychology

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Select article: ‘Market relevance’,‘social relevance’,and psychology in South Africa

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Research article

First published 2013-12

‘Market relevance’,‘social relevance’,and psychology in South Africa

Wahbie Long

South African Journal of Psychology

Select article: Advancing basic psychological needs theory in marketing research

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Research article

First published 2023-11

Advancing basic psychological needs theory in marketing research

Faheem Gul Gilal, Justin Paul, Rukhsana Gul Gilal [...]

International Journal of Market Research

Select article: Psychology: Market,Metaphor and Metamorphosis

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Other

First published 1997-06

Psychology: Market,Metaphor and Metamorphosis

Erica Burman

Culture & Psychology

Select article: The Psychology of the Stock Market: An Undergraduate Course

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Other

First published 1990-10

The Psychology of the Stock Market: An Undergraduate Course

Edward Lovinger

Teaching of Psychology

Select article: A Note on Psychological Distance and Export Market Selection

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Research article

First published 2000-3

A Note on Psychological Distance and Export Market Selection

Douglas Dow

Journal of International Marketing

Select article: Social marketing research trends in consumer psychology

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Research article

First published 2015-9

Social marketing research trends in consumer psychology

Cornelia (Connie) Pechmann

Recherche et Applications en Marketing (English Edition)

Select article: The Introductory Psychology Textbook Market: Perceptions of Authors and Editors

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Research article

First published 1989-4

The Introductory Psychology Textbook Market: Perceptions of Authors and Editors

Richard A. Griggs, Sherri L. Jackson

Teaching of Psychology

Select article: Psychological Capital,Quality of Work Life,and Quality of Life of Marketers

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Review article

First published 2012-3

Psychological Capital,Quality of Work Life,and Quality of Life of Marketers

Tho D. Nguyen, Trang T. M. Nguyen

Journal of Macromarketing

Select article: How “Psychological” Should Economic and Marketing Models Be?

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Research article

First published 2006-8

How “Psychological” Should Economic and Marketing Models Be?

Teck H. Ho, Noah Lim, Colin F. Camerer

Journal of Marketing Research

Select article: Impact of Colors on the Psychology of Marketing — A Comprehensive over View

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Other

First published 2011-5

Impact of Colors on the Psychology of Marketing — A Comprehensive over View

Nayanika Singh, S. K. Srivastava

Management and Labour Studies

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