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Articles (1461)

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1-10 of 1461 results for marketing courses

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Select article: The Marketing Ethics Course

Retricted access

Research article

First published 2013-8

The Marketing Ethics Course

O. C. Ferrell, Dawn L. Keig

Journal of Marketing Education

Select article: Academic Course Offerings in Social Marketing

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Research article

First published 2013-12

Academic Course Offerings in Social Marketing

Kathleen J. Kelly

Social Marketing Quarterly

Select article: Designing a Marketing Course With Field Site Visits

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Research article

First published 2008-12

Designing a Marketing Course With Field Site Visits

Doris Van Doren, Hope Bober Corrigan

Journal of Marketing Education

Select article: Enhancing Student Learning in Marketing Courses

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Research article

First published 2011-8

Enhancing Student Learning in Marketing Courses

Candice R. Hollenbeck, Charlotte H. Mason, Ji Hee Song

Journal of Marketing Education

Select article: Planning and Implementing a Graduate Online Team-Taught Marketing Course

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Research article

First published 2020-8

Planning and Implementing a Graduate Online Team-Taught Marketing Course

Rajasree K. Rajamma, Michael R. Sciandra

Journal of Marketing Education

Select article: Picking Up the Beat: Social Marketing Academic Course Offerings and Trends as the Discipline Marks 50 Years

Open access

Research article

First published 2023-9

Picking Up the Beat: Social Marketing Academic Course Offerings and Trends as the Discipline Marks 50 Years

Liz Foote, Kathleen Kelly, Nancy R. Lee [...]

Social Marketing Quarterly

Select article: The Undergraduate Marketing Research Course: Two Decades of Change

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Research article

First published 2021-12

The Undergraduate Marketing Research Course: Two Decades of Change

Eileen Bridges

Journal of Marketing Education

Select article: Web-Assisted Courses for Business Education: An Examination of Two Sections of Principles of Marketing

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Research article

First published 2004-08

Web-Assisted Courses for Business Education: An Examination of Two Sections of Principles of Marketing

Randi Priluck

Journal of Marketing Education

Select article: Student Interest in Client-Sponsored Projects: The Quest for Engagement in Marketing Research Courses

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Research article

First published 2021-12

Student Interest in Client-Sponsored Projects: The Quest for Engagement in Marketing Research Courses

Mujde Yuksel, Andrew N. Smith, Robert S. Smith [...]

Journal of Marketing Education

Select article: Tailoring a Marketing Course for a Non-Marketing Audience: A Professional Services Marketing Course

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Research article

First published 2001-08

Tailoring a Marketing Course for a Non-Marketing Audience: A Professional Services Marketing Course

Terri Feldman Barr, Kevin M. McNeilly

Journal of Marketing Education

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