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Articles (68)

Journals (0)

1-10 of 68 results for macromarketing’s future

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Select article: Envisioning a Future for Macromarketing

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Research article

First published 2006-12

Envisioning a Future for Macromarketing

George Fisk

Journal of Macromarketing

Select article: Focusing the Future of Macromarketing

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Research article

First published 2006-12

Focusing the Future of Macromarketing

Mark Peterson

Journal of Macromarketing

Select article: Macromarketing as Facilitator of Humanity's Desirable Future

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Editorial

First published 2025-12

Macromarketing as Facilitator of Humanity's Desirable Future

Michael R. Hyman, Alyssa J. Reynolds-Pearson, Alena Kostyk

Journal of Macromarketing

Select article: Macromarketing: Past,Present,and Possible Future

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Research article

First published 2006-12

Macromarketing: Past,Present,and Possible Future

Roger A. Layton, Sanford Grossbart

Journal of Macromarketing

Select article: Macromarketing Our Way to a Zero-carbon Future

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Research article

First published 2022-6

Macromarketing Our Way to a Zero-carbon Future

Sabrina Helm, Vicki Little

Journal of Macromarketing

Select article: Artiﬁcial Intelligence,Structure of Knowledge,and the Future Directions for Macromarketing

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Research article

First published 2025-6

Artiﬁcial Intelligence,Structure of Knowledge,and the Future Directions for Macromarketing

Nikhilesh Dholakia, Petteri Repo, A. Fuat Fırat [...]

Journal of Macromarketing

Select article: Our Obsolete Marketing Mentality: George Fisk,Meet Karl Polanyi

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Research article

First published 2021-3

Our Obsolete Marketing Mentality: George Fisk,Meet Karl Polanyi

Raymond Benton

Journal of Macromarketing

Select article: The Future of Macromarketing: Recommendations Based on a Content Analysis of the Past Twelve Years of the Journal of Macromarketing

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Research article

First published 2021-3

The Future of Macromarketing: Recommendations Based on a Content Analysis of the Past Twelve Years of the Journal of Macromarketing

Ahmet Ekici, Tugce Ozgen Genc, Hafize Celik

Journal of Macromarketing

Select article: Food Consumption and Consumer Behavior in the Future-Effects On Macromarketing Management

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Other

First published 1981-10

Food Consumption and Consumer Behavior in the Future-Effects On Macromarketing Management

Solveig Wikstrom

Journal of Macromarketing

Select article: The Five Stages of the Macromarketing Field of Study: From Raison D’etre to Field of Significant Promise

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Research article

First published 2021-3

The Five Stages of the Macromarketing Field of Study: From Raison D’etre to Field of Significant Promise

Shelby D. Hunt, Ashley Hass, Kerry T. Manis

Journal of Macromarketing

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