Sage Journals: Discover world-class research

Retricted access

Research article

First published 2010-10

The Long-Term Effect of Marketing Strategy on Brand Sales

M. Berk Ataman, Harald J. Van Heerde, Carl F. Mela

Journal of Marketing Research

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Research article

First published 2014-11

How Online Consumer Segments Differ in Long-term Marketing Effectiveness

Kerstin Reimer, Oliver J. Rutz, Koen Pauwels

Journal of Interactive Marketing

Open access

Research article

First published 2025

The effect of policy regulations in the short-term rental platform market on long-term rental prices: A case study of Airbnb in Sydney

Alexei Roudnitski, Somwrita Sarkar

Environment and Planning B: Urban Analytics and City Science

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Research article

First published 2025

Effects,Experiences,and Ethical Aspects of Active Labor Market Programs in Social Work for Long-Term Social Assistance Recipients: A Systematic Review

Gunilla Fahlström, Elisabeth Furberg, Carl Gornitzki [...]

Research on Social Work Practice

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Research article

First published 2011-9

Extreme Makeover: Short- and Long-Term Effects of a Remodeled Servicescape

Elisabeth C. Brüggen, Bram Foubert, Dwayne D. Gremler

Journal of Marketing

Retricted access

Research article

First published 2008-6

The Impact of Brand Equity and Innovation on the Long-Term Effectiveness of Promotions

Rebecca J. Slotegraaf, Koen Pauwels

Journal of Marketing Research

Open access

Research article

First published 2023

Long-term safety and effectiveness of eculizumab in patients with aquaporin-4 antibody-positive neuromyelitis optica spectrum disorder: a 2-year interim analysis of post-marketing surveillance in Japan

Ichiro Nakashima, Jin Nakahara, Hiroaki Yokote [...]

Therapeutic Advances in Neurological Disorders

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Research article

First published 2021-4

Long-Term Effectiveness of a Drug-Eluting Stent for Femoropopliteal In-Stent Restenosis: Subanalysis of the Zilver PTX Japan Post-Market Surveillance Study

Masayuki Sugimoto, Kimihiro Komori, Hiroyoshi Yokoi [...]

Journal of Endovascular Therapy

Retricted access

Research article

First published 2004-08

Use of joint models to assess treatment effects on disease markers and clinical events: the ProscarTM Long-Term Efficacy and Safety Study (PLESS)

Weili He, Weichung Joe Shih

Clinical Trials

Open access

Research article

First published 2019-11

Short- and Long-Term Effects of Nonconsciously Processed Ambient Scents in a Servicescape: Findings From Two Field Experiments

Anna Girard, Marcel Lichters, Marko Sarstedt [...]

Journal of Service Research

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