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Research article

First published 2013-1

The Sales Lead Black Hole: On Sales Reps' Follow-Up of Marketing Leads

Gaurav Sabnis, Sharmila C. Chatterjee, Rajdeep Grewal [...]

Journal of Marketing

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Research article

First published 1999-06

Trading Volume Lead/Lag Relations Between the ASX and ASX Option Market: Implications of Market Microstructure

Elvis Jarnecic

Australian Journal of Management

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Case report

First published 2023-3

Convergence of Social Marketing and Engineering: A Lead Mitigation Study in Madagascar

Adaline M Buerck, Mahmooda Khaliq, Rinah Rakotondrazaka [...]

Social Marketing Quarterly

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Research article

First published 2006-12

An Empirical Investigation of the Lead-Lag Relations of Returns and Volatilities among the KOSPI200 Spot,Futures and Options Markets and their Explanations

Jangkoo Kang, Chang Joo Lee, Soonhee Lee

Journal of Emerging Market Finance

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Research article

First published 2020-12

Revisiting Location in a Digital Age: How Can Lead Markets Accelerate the Internationalization of Mobile Apps?

Noman Shaheer, Sali Li, Richard Priem

Journal of International Marketing

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Research article

First published 2008-7

An Econometric Study of Lead-Lag Relationship between Futures and Spot Markets in India

Sathya Swaroop Debasish, Bishnupriya Mishra

Paradigm: A Management Research Journal

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Research article

First published 1985-2

The Lead Effect of Marketing Decisions

Peter Doyle, John Saunders

Journal of Marketing Research

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Research article

First published 2009-1

What does it Take to Get Promoted in Marketing Academia? Understanding Exceptional Publication Productivity in the Leading Marketing Journals

Steven H. Seggie, David A. Griffith

Journal of Marketing

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Research article

First published 2023-1

Lead Levels in Spices From Market Basket and Home Lead Investigation Samples in North Carolina

Kim A. Angelon-Gaetz, Marjorie N. Segule, Molly Wilson

Public Health Reports®

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Research article

First published 2006-12

An Evaluation of Lead Levels in Paints for Residential Use Sold in the Nigerian Market

E. O. Adebamowo, O. A. Agbede, M. K. C. Sridhar [...]

Indoor and Built Environment

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