Search results: Sage Journals

Restricted accessResearch articleFirst published December, 2017

Interactive value formation in interorganizational relationships

Hannu Makkonen, Rami Olkkonen

Marketing Theory

Open accessResearch articleFirst published June, 2021

Per Echeverri, Per Skålén

Marketing Theory

Restricted accessResearch articleFirst published June, 2015

Carmen Neghina, Marjolein C. J. Caniëls, Josée M. M. Bloemer [...]

Marketing Theory

Restricted accessResearch articleFirst published December, 2022

Zhiyuan Yu, Mengfan Na

Tourist Studies

Restricted accessResearch articleFirst published November, 2016

Mitchell Hamilton, Velitchka D. Kaltcheva, Andrew J. Rohm

Journal of Interactive Marketing

Open accessResearch articleFirst published April, 2026

Xiaoyi Xu, Xuan Lorna Wang, Bora Kim

Journal of Travel Research

Open accessResearch articleFirst published May, 2022

Thuy Luyen, Haseeb Shabbir, Dianne Dean

Journal of Service Research

Restricted accessOtherFirst published September, 2011

Per Echeverri, Per Skålén

Marketing Theory

Open accessResearch articleFirst published September, 2022

Christiane M. Büttner, Andrew T. Gloster, Rainer Greifeneder

Mobile Media & Communication

Open accessResearch articleFirst published October, 2025

Ramya Tauh, Savitha Basri

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