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Retricted access

Research article

First published 2017-12

Interactive value formation in interorganizational relationships

Hannu Makkonen, Rami Olkkonen

Marketing Theory

Open access

Research article

First published 2021-6

Value co-destruction: Review and conceptualization of interactive value formation

Per Echeverri, Per Skålén

Marketing Theory

Retricted access

Research article

First published 2015-6

Value cocreation in service interactions

Carmen Neghina, Marjolein C. J. Caniëls, Josée M. M. Bloemer [...]

Marketing Theory

Retricted access

Research article

First published 2022-12

Experiential value of volunteer tourism: The perspective of interaction ritual chains

Zhiyuan Yu, Mengfan Na

Tourist Studies

Retricted access

Research article

First published 2016-11

Social Media and Value Creation: The Role of Interaction Satisfaction and Interaction Immersion

Mitchell Hamilton, Velitchka D. Kaltcheva, Andrew J. Rohm

Journal of Interactive Marketing

Open access

Research article

First published 2026-4

Exploring the Value Co-creation Mechanism in Online Travel Communities: Value Co-creators,Engagement Activities,and Interactions

Xiaoyi Xu, Xuan Lorna Wang, Bora Kim

Journal of Travel Research

Retricted access

Other

First published 2011-9

Co-creation and co-destruction: A practice-theory based study of interactive value formation

Per Echeverri, Per Skålén

Marketing Theory

Open access

Research article

First published 2022-5

A Multidimensional Practice-Based Framework of Interactive Value Formation

Thuy Luyen, Haseeb Shabbir, Dianne Dean

Journal of Service Research

Open access

Research article

First published 2022-9

Your phone ruins our lunch: Attitudes,norms,and valuing the interaction predict phone use and phubbing in dyadic social interactions

Christiane M. Büttner, Andrew T. Gloster, Rainer Greifeneder

Mobile Media & Communication

Open access

Research article

First published 2025-10

Interactional Value Formation in Digital Banking: Exploring Key Precursors and the Role of Customer Emotional Intelligence

Ramya Tauh, Savitha Basri

Sage Open

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