Sage Journals: Discover world-class research

Retricted access

Research article

First published 2011-4

Aesthetic Incongruity Resolution

Vanessa M. Patrick, Henrik Hagtvedt

Journal of Marketing Research

Retricted access

Research article

First published 2012-4

Get It? Got It. Good! Enhancing New Product Acceptance by Facilitating Resolution of Extreme Incongruity

Ji Hoon Jhang, Susan Jung Grant, Margaret C. Campbell

Journal of Marketing Research

Retricted access

Research article

First published 1983-10

Development of Humor in Children: Roles of Incongruity,Resolution and Operational Thinking

Henry M. Owens, John D. Hogan

Psychological Reports

Retricted access

Research article

First published 2017-7

Too Good To Be True? Effect of Consumers’ Brand Schemas on Apparel Brands’ Fair Labor Marketing Messages

Gargi Bhaduri, Jung E. Ha-Brookshire, Glenn Leshner

Clothing and Textiles Research Journal

Retricted access

Research article

First published 2002-1

Humor Appreciation as Function of Religious Dimensions

Vassilis Saroglou

Archive for the Psychology of Religion

Retricted access

Research article

First published 1977-04

A Four-Dimensional Sphere? a Paradox in AVA's Vector Model and Profile Analysis Method

Ann Howard, Robert M. Carroll

Educational and Psychological Measurement

Retricted access

Research article

First published 1990-10

Ideology and Humor Preferences

Glenn D. Wilson

International Political Science Review

Retricted access

Research article

First published 2001-5

A Psychophysiological Examination of Cognitive Processing of and Affective Responses to Social Expectancy Violations

Bruce D. Bartholow, Monica Fabiani, Gabriele Gratton [...]

Psychological Science

Retricted access

Research article

First published 2010-1

Children's use of language context in lexical ambiguity resolution

Maya M. Khanna, Julie E. Boland

Quarterly Journal of Experimental Psychology

Retricted access

Research article

First published 2025-11

Is comprehensiveness in making strategic decisions always helpful?

Sasanka Sekhar Chanda, Sougata Ray

Australian Journal of Management

Search results