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Articles (136)

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1-10 of 136 results for hedonic benefit

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Select article: Enhancing Consumer Social Media Brand Engagement: An Examination of the Interactive Influence of Perceived Utilitarian and Hedonic Benefit

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Research article

First published 2025

Enhancing Consumer Social Media Brand Engagement: An Examination of the Interactive Influence of Perceived Utilitarian and Hedonic Benefit

Re-an Müller, Isaac Sewornu Coffie, Natasha de Klerk [...]

Business Perspectives and Research

Select article: Hedonic Indices and Housing Programme Benefits

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Research article

First published 1991-10

Hedonic Indices and Housing Programme Benefits

Isaac F. Megbolugbe

Urban Studies

Select article: Delight by Design: The Role of Hedonic versus Utilitarian Benefits

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Research article

First published 2008-5

Delight by Design: The Role of Hedonic versus Utilitarian Benefits

Ravindra Chitturi, Rajagopal Raghunathan, Vijay Mahajan

Journal of Marketing

Select article: Attraction to a Beneficent Victim: Choice,Hedonic Relevance and Correspondence of Inferences

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First published 1984-2

Attraction to a Beneficent Victim: Choice,Hedonic Relevance and Correspondence of Inferences

R. Michael Latta

Psychological Reports

Select article: Enhancing Hotel Guest Corporate Social Responsibility–Advocacy Behaviors Through Hedonic Benefits

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Research article

First published 2023-2

Enhancing Hotel Guest Corporate Social Responsibility–Advocacy Behaviors Through Hedonic Benefits

Rojanasak Chomvilailuk, Ken Butcher

Journal of Hospitality & Tourism Research

Select article: Impact of Sales Promotion’s Benefits on Brand Equity: An Empirical Investigation

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Research article

First published 2018-12

Impact of Sales Promotion’s Benefits on Brand Equity: An Empirical Investigation

Somesh Kumar Sinha, Priyanka Verma

Global Business Review

Select article: Hedonic Benefits of Close and Distant Interaction Partners: The Mediating Roles of Social Approval and Authenticity

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First published 2017-9

Hedonic Benefits of Close and Distant Interaction Partners: The Mediating Roles of Social Approval and Authenticity

Rachel B. Venaglia, Edward P. Lemay

Personality and Social Psychology Bulletin

Select article: Exploring the psychological benefits of value co-creation in tourism: Enhancing hedonic and eudaimonic well-being through empowerment,social connectedness,and positive emotions

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Research article

First published 2025

Exploring the psychological benefits of value co-creation in tourism: Enhancing hedonic and eudaimonic well-being through empowerment,social connectedness,and positive emotions

Lin Li, Michael Yu, Hwan-Suk Chris Choi [...]

Journal of Vacation Marketing

Select article: The Link Between Sales Promotion’s Benefits and Consumers Perception: A Comparative Study Between Rural and Urban Consumers

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Research article

First published 2019-4

The Link Between Sales Promotion’s Benefits and Consumers Perception: A Comparative Study Between Rural and Urban Consumers

Somesh Kumar Sinha, Priyanka Verma

Global Business Review

Select article: The importance of wine connoisseurs in marketing wine tourism and experiences

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Research article

First published 2025

The importance of wine connoisseurs in marketing wine tourism and experiences

Chantell LaPan, Erick T Byrd, James Boles [...]

Tourism and Hospitality Research

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