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Research article

First published 2025-10

Predicting consumer acceptance of sustainable luxury using adaptive AI and ensemble machine learning

Francesco Mancusi, Roberto Brindisi, Italo Cesidio Fantozzi [...]

International Journal of Engineering Business Management

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Research article

First published 2009-4

Marketing to the Poor: An Integrative Justice Model for Engaging Impoverished Market Segments

Nicholas J.C. Santos, Gene R. Laczniak

Journal of Public Policy & Marketing

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Research article

First published 2022-1

Genetic Data: Potential Uses and Misuses in Marketing

Remi Daviet, Gideon Nave, Jerry Wind

Journal of Marketing

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Research article

First published 2022-3

The Intention-Behavior gap in Ethical Consumption: Mediators,Moderators and Consumer Profiles Based on Ethical Priorities

Beatriz Casais, Joana Faria

Journal of Macromarketing

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Research article

First published 2016-3

The ideology of the ethical consumption gap

Michal Jemma Carrington, Detlev Zwick, Benjamin Neville

Marketing Theory

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Research article

First published 1993-3

Information Technology,Marketing Practice,and Consumer Privacy: Ethical Issues

Ellen R. Foxman, Paula Kilcoyne

Journal of Public Policy & Marketing

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Research article

First published 1999-3

Distributive Justice,Catholic Social Teaching,and the Moral Responsibility of Marketers

Gene R. Laczniak

Journal of Public Policy & Marketing

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Research article

First published 1997-12

Ethical Implications of Target Market Selection

Terri L. Rittenburg, Madhavan Parthasarathy

Journal of Macromarketing

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Review article

First published 2004-06

Review Essay Liquid Modernity

Peter Abrahamson

Acta Sociologica

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Research article

First published 2025

The Mediating Role of Green Advertising in Linking Personal Values and Ethical Self-identity to Green Purchase Intention

Muhammad Rafiq, Li Xinru

Vision: The Journal of Business Perspective

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