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Research article

First published 2008-3

Modéliser les phénomènes multiniveaux en marketing

Jean-Claude Ray, Daniel Ray

Recherche et Applications en Marketing (French Edition)

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Research article

First published 2021-1

Laurent Maubisson, Arnaud Rivière

Recherche et Applications en Marketing (French Edition)

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Research article

First published 2015-1

Marie-Eve Laporte, Géraldine Michel, Sophie Rieunier

Recherche et Applications en Marketing (French Edition)