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Articles (64)

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1-10 of 64 results for e-shopping experience

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Select article: Impact of Brand Experience on Brand Equity of Online Shopping Portals: A Study of Select E-Commerce Sites in the State of Jammu and Kashmir

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Research article

First published 2022-2

Impact of Brand Experience on Brand Equity of Online Shopping Portals: A Study of Select E-Commerce Sites in the State of Jammu and Kashmir

Faseeh Amin Beig, Fayaz Ahmad Nika

Global Business Review

Select article: The Consumer−E-retailer−Intermediary Triad: Why and When Unfairness Perceptions Undermine Ethicality and Consumer Repurchase Intention

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Research article

First published 2025-8

The Consumer−E-retailer−Intermediary Triad: Why and When Unfairness Perceptions Undermine Ethicality and Consumer Repurchase Intention

Oanh Dinh Yen Nguyen, Hoa Thi Ngo, Quoc Anh Le [...]

Australasian Marketing Journal

Select article: Connecting with and Converting Shoppers into Customers: Investigating the Role of Regulatory Fit in the Online Customer's Decision-making Process

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Research article

First published 2015-11

Connecting with and Converting Shoppers into Customers: Investigating the Role of Regulatory Fit in the Online Customer's Decision-making Process

Abdul R. Ashraf, Narongsak (Tek) Thongpapanl

Journal of Interactive Marketing

Select article: Consumption experience in retail environments: A literature review

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Research article

First published 2013-10

Consumption experience in retail environments: A literature review

Blandine Antéblian, Marc Filser, Claire Roederer

Recherche et Applications en Marketing (English Edition)

Select article: Navigating the E-commerce journey: How tourism experience drives online shopping via third-party payments

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Research article

First published 2025

Navigating the E-commerce journey: How tourism experience drives online shopping via third-party payments

Wenhui Yang

Tourism Economics

Select article: Customer Experience: Extracting Topics From Tweets

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Research article

First published 2022-5

Customer Experience: Extracting Topics From Tweets

Manit Mishra

International Journal of Market Research

Select article: Toward Urban-Oriented Shopping Center Development in the Post-COVID Era? Learning from Shopping Centers with Apple Store

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Research article

First published 2025-3

Toward Urban-Oriented Shopping Center Development in the Post-COVID Era? Learning from Shopping Centers with Apple Store

Fujie Rao, Luofu Liu

Journal of Planning Education and Research

Select article: Tone of Writing on Fashion Retail Websites,Social Support,e-Shopping Satisfaction,and Category Knowledge

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Research article

First published 2015-4

Tone of Writing on Fashion Retail Websites,Social Support,e-Shopping Satisfaction,and Category Knowledge

Eun-Jung Lee, Kim Hahn

Clothing and Textiles Research Journal

Select article: Modeling the Consumers’ Flow Experience in E-commerce: The Integration of ECM and TAM with the Antecedents of Flow Experience

Open access

Research article

First published 2024-4

Modeling the Consumers’ Flow Experience in E-commerce: The Integration of ECM and TAM with the Antecedents of Flow Experience

Athapol Ruangkanjanases, Asif Khan, Ornlatcha Sivarak [...]

Sage Open

Select article: The Double-Edged Effects of E-Commerce Cart Retargeting: Does Retargeting Too Early Backfire?

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Research article

First published 2021-7

The Double-Edged Effects of E-Commerce Cart Retargeting: Does Retargeting Too Early Backfire?

Jing Li, Xueming Luo, Xianghua Lu [...]

Journal of Marketing

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