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Research article

First published 2011-3

The Theory of Monopolistic Competition,Marketing’s Intellectual History,and the Product Differentiation Versus Market Segmentation Controversy

Shelby D. Hunt

Journal of Macromarketing

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Research article

First published 2026

Strategic Trade Policy in Asymmetric Markets: The Role of Product Differentiation and Free Trade Agreements

Arsalan Ahmed

Foreign Trade Review

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Research article

First published 1987-4

Market Segmentation,Product Differentiation,and Marketing Strategy

Peter R. Dickson, James L Ginter

Journal of Marketing

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Research article

First published 1992-9

A Marketing Approach for Measuring Product Market Differentiation and Concentration in Antitrust Cases

George R. Milne

Journal of Public Policy & Marketing

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Research article

First published 2015-6

Culture,Product Differentiation and Market Segmentation: A Structural Analysis of the Motivation and Satisfaction of Tourists in Amsterdam

João Romão, Bart Neuts, Peter Nijkamp [...]

Tourism Economics

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Research article

First published 2017-11

Complexity analysis of taxi duopoly game with heterogeneous business operation modes and differentiated products

Yu Yu

Journal of Intelligent & Fuzzy Systems: Applications in Engineering and Technology

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Article commentary

First published 2024-12

Implied Market Shares and Antitrust Markets as Fuzzy Sets

Jennifer S. Jhun, Matthew T. Panhans

The Antitrust Bulletin

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Research article

First published 1951-7

Product Differentiation and Demand for Marketing Services

Guy Black

Journal of Marketing

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Research article

First published 1956-7

Product Differentiation and Market Segmentation as Alternative Marketing Strategies

Wendell R. Smith

Journal of Marketing

Free access

Research article

First published 2015-11

Differentiated pricing policy for new,remanufactured and refurbished products

Pan Gao, Xu Wang, Yi Jing [...]

Proceedings of the Institution of Mechanical Engineers,Part B: Journal of Engineering Manufacture

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