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Research article

First published 2024-3

Good Match,Deep Love: Three Studies Examining the Celebrity Endorsement’s Influence on Destination Brand Love

Hui Zhang, Honggang Xu

Journal of Travel Research

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Research article

First published 2026-2

Investigating the Transformative Power of Brand Love in Destination Crisis Recovery

Hui Zhang, Hong Zhu

Journal of Travel Research

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Research article

First published 2024-11

From Savoring Past Trips to Craving Future Journeys: The Role of Destination Cultural Capital and Enjoyable Reminiscence

Danni Sun, IpKin Anthony Wong, Guoqiong Ivanka Huang [...]

Journal of Travel Research

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Research article

First published 2025-10

Destination love and addiction: Insights from positive addiction theory

Muhammad Junaid, Abu B Abdul Hamid, Noor I binti Ya’akub [...]

Journal of Vacation Marketing

Free access

Research article

First published 2024-1

Destination brand image and destination brand choice in the context of health crisis: Scale development

Salman Majeed, Zhimin Zhou, Woo Gon Kim

Tourism and Hospitality Research

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Research article

First published 2025-11

Unveiling the Impact of Interpersonal Interactions on Brand Love: Insights from a Dual-Path Framework

Jing Li, Forest Ma, Xiaolong Shao [...]

Journal of Travel Research

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Research article

First published 2015-7

Selection of Tourism Destination as a Representation of Human Values

Beena Salim Saji, Mohit Vij, Sajal Kabiraj

Business Perspectives and Research

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Research article

First published 2010-11

Measuring Tourists’ Emotional Experiences toward Hedonic Holiday Destinations

Sameer Hosany, David Gilbert

Journal of Travel Research

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Research article

First published 2026

From Shoreline to Shrine: Restructuring Digha’s Destination Brand Identity Through Spiritual Tourism

Shaunak Roy

South Asian Journal of Business and Management Cases

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Research article

First published 2025-9

How do Tourism Stakeholders Co-Create Destination Images with Photos on Social Media?

Yuchen Zhao, Elizabeth Agyeiwaah

Journal of Travel Research

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