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Research article

First published 2019-12

When Does Customer Participation Matter? An Empirical Investigation of the Role of Customer Empowerment in the Customer Participation–Performance Link

Seigyoung Auh, Bulent Menguc, Constantine S. Katsikeas [...]

Journal of Marketing Research

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Research article

First published 2016-2

A Study on the Effect of Empowerment on Customer Orientation of Employees

Hamidreza Khalili, Ardalan Sameti, Hassan Sheybani

Global Business Review

Open access

Research article

First published 2021-1

Stimulating Customer Citizenship Behavior With Service Climate: The Mediating Role of Customer Psychological Empowerment

Hailian Qiu, Ning Wang, Minglong Li

Sage Open

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Research article

First published 2010-02

The Role and Effect of Job Satisfaction and Empowerment On Customers’ Perception of Service Quality: a Study in the Restaurant Industry

Gabriel Gazzoli, Murat Hancer, Yumi Park

Journal of Hospitality & Tourism Research

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Research article

First published 2006-07

Psychological Climate,Empowerment,Leadership Style,and Customer-Oriented Selling: An Analysis of the Sales Manager–Salesperson Dyad

Craig A. Martin, Alan J. Bush

Journal of the Academy of Marketing Science

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Research article

First published 2026

Unlocking hotel brand advocacy: The role of perceived technological empowerment,AI service quality,and customer readiness

Hazem Ahmed Khairy, Wagih M. E. Salama, Mohamed Ahmed Suliman

Human Systems Management

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Research article

First published 2000-08

The Impact of Empowerment on Customer Contact Employees’ Roles in Service Organizations

Jean-Charles Chebat, Paul Kollias

Journal of Service Research

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Research article

First published 2016-11

Examining the Role of Psychological Ownership and Feedback in Customer Empowerment Strategies

Joe F. Hair, Kati Barth, Doreen Neubert [...]

Journal of Creating Value

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Research article

First published 2020-5

Managing Customer Reviews for Value Co-creation: An Empowerment Theory Perspective

Hakseung Shin, Richard R. Perdue, Mario Pandelaere

Journal of Travel Research

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Research article

First published 2025-2

Empowering Consumers Through Self-Service Technology: A Comparative Analysis

Bona Kim, Yong Chen

Journal of Hospitality & Tourism Research

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