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1-10 of 592 results for customer attitude

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Select article: An Attitude-Behavior Model of Salespeople’s Customer Orientation

Retricted access

Research article

First published 2005-10

An Attitude-Behavior Model of Salespeople’s Customer Orientation

Ruth Maria Stock, Wayne D. Hoyer

Journal of the Academy of Marketing Science

Select article: The Influencers’ Attributes and Customer Purchase Intention: The Mediating Role of Customer Attitude Toward Brand

Open access

Research article

First published 2024-4

The Influencers’ Attributes and Customer Purchase Intention: The Mediating Role of Customer Attitude Toward Brand

Xin Zhao, Zhiyan Xu, Fei Ding [...]

Sage Open

Select article: Indian Customers’ Attitude Towards Bundling: A Basis for Classification and Targeting

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Research article

First published 2018-4

Indian Customers’ Attitude Towards Bundling: A Basis for Classification and Targeting

Reeti Agarwal

Global Business Review

Select article: Assessing the Impact of Perceived Corporate Social Responsibility Activities on Customer Value: Examining the Role of Brand Attitude and Customer–Company Identification

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Research article

First published 2025-5

Assessing the Impact of Perceived Corporate Social Responsibility Activities on Customer Value: Examining the Role of Brand Attitude and Customer–Company Identification

Divya Sharma, Rakesh Kumar

Journal of Creating Value

Select article: Frontline Employee Customer-Oriented Attitude in the Presence of Job Demands and Resources

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Research article

First published 2016-2

Frontline Employee Customer-Oriented Attitude in the Presence of Job Demands and Resources

Jaewon (Jay) Yoo, Todd J. Arnold

Journal of Service Research

Select article: Brand Preference on the Edge of Customer Engagement,Mental Accounting,Attitude and Customers’ Biasness: An ISM Approach for Financial Products

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Research article

First published 2025-11

Brand Preference on the Edge of Customer Engagement,Mental Accounting,Attitude and Customers’ Biasness: An ISM Approach for Financial Products

Laxmikant Pattnaik, Saroj Kumar Sahoo, Sandhyarani Sahoo

Management and Labour Studies

Select article: Customer Attitude and Dispositions towards Customized Products: The Interaction between Customization Model and Brand ☆

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Research article

First published 2013-8

Customer Attitude and Dispositions towards Customized Products: The Interaction between Customization Model and Brand ☆

Gaetano “Nino” Miceli, Maria Antonietta Raimondo, Stefania Farace

Journal of Interactive Marketing

Select article: A Longitudinal Analysis of the Impact of Service Changes on Customer Attitudes

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Research article

First published 1991-1

A Longitudinal Analysis of the Impact of Service Changes on Customer Attitudes

Ruth N. Bolton, James H. Drew

Journal of Marketing

Select article: Exploring Relationships Between Customer Satisfaction and Customer Attitude from Customer Relationship Management Viewpoint: An Empirical Study of Leisure Travellers

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Research article

First published 2018-3

Exploring Relationships Between Customer Satisfaction and Customer Attitude from Customer Relationship Management Viewpoint: An Empirical Study of Leisure Travellers

Mohita Maggon, Harish Chaudhry

FIIB Business Review

Select article: Linkage of Green Brand Positioning and Green Customer Value With Green Purchase Intention: The Mediating and Moderating Role of Attitude Toward Green Brand and Green Trust

Open access

Research article

First published 2022-4

Linkage of Green Brand Positioning and Green Customer Value With Green Purchase Intention: The Mediating and Moderating Role of Attitude Toward Green Brand and Green Trust

Yong Ming Wang, Hafiz Muhammad Fakhar Zaman, Abdul Khaliq Alvi

Sage Open

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