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Articles (13)

Journals (0)

1-10 of 13 results for corporate social advocacy (CSA)

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Select article: The Theory of Corporate Social Advocacy (CSA) Success: A Guide to CSA Success Using Moral Foundations Theory,Balance Theory,and CSA Authenticity

Open access

Research article

First published 2024

The Theory of Corporate Social Advocacy (CSA) Success: A Guide to CSA Success Using Moral Foundations Theory,Balance Theory,and CSA Authenticity

Joshua M. Parcha

International Journal of Business Communication

Select article: Saying the Right Things to the Right Audience: The Influence of Message Strategy and Consumer Demographics on Reactions to Corporate Social Advocacy (CSA) Communications

Retricted access

Research article

First published 2025

Saying the Right Things to the Right Audience: The Influence of Message Strategy and Consumer Demographics on Reactions to Corporate Social Advocacy (CSA) Communications

Michail Vafeiadis, Frank Dardis, Pratiti Diddi [...]

International Journal of Business Communication

Select article: Bottom-Up Corporate Social Advocacy: Examining the Impact of Employees’ Empowered Engagement on Advocacy Willingness and Mediating Roles of Value Congruency and Moral Elevation

Retricted access

Research article

First published 2024

Bottom-Up Corporate Social Advocacy: Examining the Impact of Employees’ Empowered Engagement on Advocacy Willingness and Mediating Roles of Value Congruency and Moral Elevation

Myungok Chris Yim

International Journal of Business Communication

Select article: Conceptualizing and Testing Public Expectations for Corporate Social Advocacy: A Strategic Issue Management Approach

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Research article

First published 2024

Conceptualizing and Testing Public Expectations for Corporate Social Advocacy: A Strategic Issue Management Approach

Myungok Chris Yim, Taeyoung Kim

Journalism & Mass Communication Quarterly

Select article: How to Manage Diversity-Related Corporate Social Advocacy Issues: The Effects of Social Identity Priming and Message Type

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Research article

First published 2025

How to Manage Diversity-Related Corporate Social Advocacy Issues: The Effects of Social Identity Priming and Message Type

Min Namkoong, Meichen Meng, Hyun Soon Park

International Journal of Business Communication

Select article: The Role of Moral Decoupling on Corporate Social Advocacy Support: Testing Moral Decoupling Theory Across Causes

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Research article

First published 2025-11

The Role of Moral Decoupling on Corporate Social Advocacy Support: Testing Moral Decoupling Theory Across Causes

Andrea Martinez Gonzalez, Luke Capizzo

Management Communication Quarterly

Select article: Perception of Ethicality of CSA on Employees’ Advocacy and Ethical Behavior: The Role of Positive Emotional Response and Perceptions of Organization Congruence

Retricted access

Research article

First published 2026

Perception of Ethicality of CSA on Employees’ Advocacy and Ethical Behavior: The Role of Positive Emotional Response and Perceptions of Organization Congruence

Xinyu Zhao, Weiting Tao, Yeunjae Lee [...]

International Journal of Business Communication

Select article: To Trust or Not to Trust: Consumer Perceptions of Corporate Sociopolitical Activism

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Research article

First published 2024-9

To Trust or Not to Trust: Consumer Perceptions of Corporate Sociopolitical Activism

Yijing Wang, Linnea Bouroncle

Business and Professional Communication Quarterly

Select article: Publics’ Views of Corporate Social Advocacy Initiatives: Exploring Prior Issue Stance,Attitude Toward a Company,and News Credibility

Retricted access

Research article

First published 2023-5

Publics’ Views of Corporate Social Advocacy Initiatives: Exploring Prior Issue Stance,Attitude Toward a Company,and News Credibility

Sun Young Lee, Sungwon Chung

Management Communication Quarterly

Select article: When Employers Speak Out: Examining Effects of Corporate Social Advocacy Through Belief Match,Organizational Identification,and Authenticity

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Research article

First published 2025-11

When Employers Speak Out: Examining Effects of Corporate Social Advocacy Through Belief Match,Organizational Identification,and Authenticity

Cassandra L. C. Troy, Christen Buckley, Ahmed Al Rawi [...]

Management Communication Quarterly

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