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Research article

First published 2016-12

Green Purchasing Behaviour of Young Indian Consumers: An Exploratory Study

S.M. Fatah Uddin, Mohammed Naved Khan

Global Business Review

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Research article

First published 2016-6

Research on the impact of consumer interaction behaviour on purchase intention in an SNS environment

Ya Ping Chang, Xue Bing Dong

Information Development

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Research article

First published 2021-2

Factors Affecting Consumers’ Purchase Behaviour for Health and Wellness Food Products in an Emerging Market

Tabassum Ali, Aftab Alam, Jabir Ali

Global Business Review

Open access

Research article

First published 2021-6

Consumer Purchasing Behaviour Towards Strategic Innovation Management Practices in Morocco During COVID-19 Health Crisis

Soukaina Zaoui, Safae Ait Hamou-ou-Brahim, Haiwei Zhou [...]

FIIB Business Review

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Research article

First published 2024-12

Green Purchasing Behaviour of Indian Consumers: An Environmental Protection Perspective

Shafat Maqbool, Gh Jeelani Teeli

Asia-Pacific Journal of Management Research and Innovation

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Research article

First published 2018-9

Behavioural Aspects Influencing Decision to Purchase Apparels amongst Young Indian Consumers

Rahul Dhiman, Pawan Kumar Chand, Sahil Gupta

FIIB Business Review

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Research article

First published 2018-6

Structured Equation Modelling on Consumer Purchase Behaviour of Passenger Cars

Balakrishnan Menon

Vision: The Journal of Business Perspective

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Research article

First published 2019-12

Antecedents of Cause Marketing: An Assessment of Psychographic and Demographic Factors on the Consumer’s Purchase Behaviour

Shruti Gupta

Asia-Pacific Journal of Management Research and Innovation

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Research article

First published 2024

Examining the Influence of  Consumer-level Psychological  Factors on Green Purchase  Behaviour: Analyzing  Socio-demographic Aspects Among Indian Millennials

Amanpreet Kaur Mishra, Rahela Farooqi

Global Business Review

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Research article

First published 2021-12

Depicting the Prototype Change in Rural Consumer Behaviour: An Empirical Survey on Online Purchase Intention

Indrajit Ghosal, Bikram Prasad, Mukti Prakash Behera [...]

Paradigm: A Management Research Journal

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