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Retricted access

Research article

First published 2010-6

Consumer Options: Theory and an Empirical Application to a Sports Market

Preethika Sainam, Sridhar Balasubramanian, Barry L. Bayus

Journal of Marketing Research

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Research article

First published 2023-2

Real Options Applied to Consumer Goods: Maximizing Profits and Fan Welfare

Jason P. Berkowitz, Kurt W. Rotthoff

Journal of Sports Economics

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Research article

First published 2002-9

Consumer Preferences for a Cash Option Versus Traditional Services

Kevin J. Mahoney, Sharon M. Desmond, Lori Simon-Rusinowitz [...]

Journal of Disability Policy Studies

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Research article

First published 2009-6

Assortment Size and Option Attractiveness in Consumer Choice among Retailers

Alexander Chernev, Ryan Hamilton

Journal of Marketing Research

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Research article

First published 2011-10

Rejectable Choice Sets: How Seemingly Irrelevant No-Choice Options Affect Consumer Decision Processes

Jeffrey R. Parker, Rom Y. Schrift

Journal of Marketing Research

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Research article

First published 2022-3

Option framing for upselling tourism services: Does cognitive availability prevent irrational choices?

Verônica Feder Mayer, Glauber Eduardo de Oliveira Santos, Osiris Ricardo Bezerra Marques

Tourism Economics

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Research article

First published 2001-01

Consumer Preferences and Water Charging Options in a Large Urban Municipality

Helen Higgs, Andrew Worthington

Public Works Management & Policy

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Research article

First published 2000-10

From Ex-Patient Alternatives to Consumer Options: Consequences of Consumerism for Psychiatric Consumers and the Ex-Patient Movement

Athena Helen McLean

International Journal of Social Determinants of Health and Health Services

Open access

Research article

First published 2025-1

Pleasure Versus Health: Identifying Consumer Eating Patterns for Available Food Options

Varun Nayyar

Sage Open

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Other

First published 2004-12

A preliminary Review of some major options aimed to reduce substantially the fuel consumed by automobiles

N Moss

Proceedings of the Institution of Mechanical Engineers,Part D: Journal of Automobile Engineering

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