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Articles (7)

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1-7 of 7 results for consumer motivation (intrinsic,extrinsic,social)

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Open access

Research article

First published 2025-1

Antecedents and Outcomes of Masstige Value: A Multidimensional Approach

Muhammad Abdul Rauf Shah, Aamir Zubair Shah

Sage Open

Retricted access

Research article

First published 2013-3

A Study of Intrinsic and Extrinsic Factors Influencing Consumer Buying Behaviour Online

Teena Bagga, Manas Bhatt

Asia-Pacific Journal of Management Research and Innovation

Retricted access

Research article

First published 2026-4

The Influential Solo Consumer: When Engaging in Activities Alone (vs. Accompanied) Increases the Impact of Recommendations

Yuechen Wu, Rebecca K. Ratner

Journal of Marketing Research

Retricted access

Review article

First published 2024-2

A systematic literature review of the motivations to share fake news on social media platforms and how to fight them

Cristiane Melchior, Mírian Oliveira

New Media & Society

Retricted access

Research article

First published 2026

Gamification in Influencer Marketing: A Motivation-based Framework for Understanding Consumer Behaviour

Mansi Phogat, Tarannum Mohan

Metamorphosis: A Journal of Management Research

Retricted access

Research article

First published 2018-9

Aspirations and Motivations for Facebook Use Through Sem Modeling

Nicolas Uszak, James Szalma

Proceedings of the Human Factors and Ergonomics Society Annual Meeting

Retricted access

Research article

First published 2023

Adoption of TAM to Measure Consumer’s Attitude Towards Self-Service Technology: Utilizing Cultural Perspectives as a Moderator Variable

Nour A. J. Azam, Sajal Kabiraj, Wang Shaoyuan [...]

Global Business Review