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Articles (550)

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1-10 of 550 results for consumer marginalization

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Select article: Navigating Vulnerabilities: A Case Study Approach to Explore the Resilience Route Among Marginalized Urban Consumers

Retricted access

Research article

First published 2026

Navigating Vulnerabilities: A Case Study Approach to Explore the Resilience Route Among Marginalized Urban Consumers

Sangita Ghosh

Management and Labour Studies

Select article: The Effect of Direct-to-Consumer Advertising of Prescription Drugs on Retail Gross Margins: Empirical Evidence and Public Policy Implications

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Research article

First published 1997-7

The Effect of Direct-to-Consumer Advertising of Prescription Drugs on Retail Gross Margins: Empirical Evidence and Public Policy Implications

Steven W. Kopp, Mary Jane Sheffet

Journal of Public Policy & Marketing

Select article: The Equation of Exchange: A Derivation

Retricted access

Research article

First published 2012-11

The Equation of Exchange: A Derivation

C. Kenrick Hunte

The American Economist

Select article: Servicescape,standards,and the plus-size consumer subject

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Research article

First published 2025

Servicescape,standards,and the plus-size consumer subject

Michelle I.C. Yang

Marketing Theory

Select article: Inclusionary labor: Theorizing the relationship between consumers’ inclusion and exclusion in the marketplace

Open access

Other

First published 2025

Inclusionary labor: Theorizing the relationship between consumers’ inclusion and exclusion in the marketplace

Hossain Shahriar, Sofia Ulver

Marketing Theory

Select article: Consumer Governance May Harm Health Center Financial Performance

Free access

Research article

First published 2013-7

Consumer Governance May Harm Health Center Financial Performance

Brad Wright

Journal of Primary Care & Community Health

Select article: On Marginal Cost Pricing When Consumers Can Also Produce

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Research article

First published 1987-10

On Marginal Cost Pricing When Consumers Can Also Produce

S. Abraham Ravid

The Energy Journal

Select article: Consumer's Surplus,Elasticity of Demand and Marginal Utility: A Re-Examination ∗

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Research article

First published 1959-4

Consumer's Surplus,Elasticity of Demand and Marginal Utility: A Re-Examination ∗

David Carney

The Indian Economic Journal

Select article: Consumer Brand-Choice and the Equimarginal Principle of Utility Maximization: A Re-Conceptualization

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Research article

First published 2006-10

Consumer Brand-Choice and the Equimarginal Principle of Utility Maximization: A Re-Conceptualization

Sashi Sivramkrishna

Vision: The Journal of Business Perspective

Select article: Consumption Response to Government Income Subsidies: Korea’s Case

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Research article

First published 2023-9

Consumption Response to Government Income Subsidies: Korea’s Case

Jong Woo Kang, Mara Tayag, Dominique Sy

Journal of Asian and African Studies

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