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1-6 of 6 results for comportement de prise de décision

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Research article

First published 2000-3

La comptabilité mentale comme autorégulation : Représentativité pour les catégories dirigées par un but

C. Miguel Brendl, Arthur B. Markman, E. Tory Higgins

Recherche et Applications en Marketing (French Edition)

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Research article

First published 1996-12

Michel Tuan Pham

Recherche et Applications en Marketing (French Edition)

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Research article

First published 1990-9

Louise A. Heslop, Judith Marshall

Recherche et Applications en Marketing (French Edition)

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Other

First published 2009-03

Mikaël Cozic

Social Science Information

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Research article

First published 2007-3

Eva Delacroix, Philippe Jourdan

Recherche et Applications en Marketing (French Edition)

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Research article

First published 2015-7

Cornelia (Connie) Pechmann

Recherche et Applications en Marketing (French Edition)