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Select article: The linguistic market in Polish radio commercials

Retricted access

Other

First published 2010-01

The linguistic market in Polish radio commercials

Małgorzata Haładewicz-Grzelak

International Journal of Cultural Studies

Select article: Sustainability and the financialisation of commercial property: Making prime and non-prime markets

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Research article

First published 2016-8

Sustainability and the financialisation of commercial property: Making prime and non-prime markets

Yvonne Rydin

Environment and Planning D: Society and Space

Select article: Direct Marketing and the Productive Capacity of Commercial Television

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Research article

First published 2015-2

Direct Marketing and the Productive Capacity of Commercial Television

Lee McGuigan

Television & New Media

Select article: The internationalization of commercial real estate markets in France and Germany

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Research article

First published 2017-8

The internationalization of commercial real estate markets in France and Germany

Gertjan Wijburg, Manuel B Aalbers

Competition & Change

Select article: Market-Making Practices of Private Tutoring in Finland: Commercialization of Exam Preparation for Admission to Higher Education

Open access

Research article

First published 2021-9

Market-Making Practices of Private Tutoring in Finland: Commercialization of Exam Preparation for Admission to Higher Education

Suvi Jokila, Nina Haltia, Sonja Kosunen

ECNU Review of Education

Select article: The Battle between Commercial Marketing and Social Marketing

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Research article

First published 2022-12

The Battle between Commercial Marketing and Social Marketing

Philip Kotler

Social Marketing Quarterly

Select article: Rethinking the Relationship between Social/Nonprofit Marketing and Commercial Marketing

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Research article

First published 2012-4

Rethinking the Relationship between Social/Nonprofit Marketing and Commercial Marketing

Alan R. Andreasen

Journal of Public Policy & Marketing

Select article: Applying Commercial Marketing Theory to Social Marketing: A Tale of 4Ps (and a B)

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Other

First published 2008-3

Applying Commercial Marketing Theory to Social Marketing: A Tale of 4Ps (and a B)

Matthew Wood

Social Marketing Quarterly

Select article: Ready to Fly Solo? Reducing Social Marketing’s Dependence on Commercial Marketing Theory

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Other

First published 2003-09

Ready to Fly Solo? Reducing Social Marketing’s Dependence on Commercial Marketing Theory

Sue Peattie, Ken Peattie

Marketing Theory

Select article: Commercial Marketing Reseachers' Evaluations of Academic Journals and Marketing Research Education

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Research article

First published 1981-10

Commercial Marketing Reseachers' Evaluations of Academic Journals and Marketing Research Education

A. Parasuraman

Journal of Marketing Education

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