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1-7 of 7 results for choice-format conjoint analysis

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Research article

First published 2011-5

Eliciting Benefit–Risk Preferences and Probability-Weighted Utility Using Choice-Format Conjoint Analysis

George Van Houtven, F. Reed Johnson, Vikram Kilambi [...]

Medical Decision Making

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Research article

First published 2016-3

A discrete-choice experiment to determine patient preferences for injectable multiple sclerosis treatments in Germany

Christine Poulos, Elizabeth Kinter, Jui-Chen Yang [...]

Therapeutic Advances in Neurological Disorders

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Research article

First published 2011-2

How Should Consumers’ Willingness to Pay be Measured? An Empirical Comparison of State-of-the-Art Approaches

Klaus M. Miller, Reto Hofstetter, Harley Krohmer [...]

Journal of Marketing Research

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Research article

First published 2011-11

Measuring Consumers' Preferences for Metered Pricing of Services

Christian Schlereth, Bernd Skiera, Agnieszka Wolk

Journal of Service Research

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Research article

First published 2014-6

PIE: A Holistic Preference Concept and Measurement Model

Hye-Jin Kim, Young-Hoon Park, Eric T. Bradlow [...]

Journal of Marketing Research

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Research article

First published 2023-5

Identifying target customer needs for a Master’s Degree Program in Industrial Engineering by conjoint analysis and Kano model

Naragain Phumchusri, Mookarin Thongoiam

Model Assisted Statistics and Applications

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Research article

First published 2010-3

Patients' Benefit-Risk Preferences for Chronic Idiopathic Thrombocytopenic Purpura Therapies

A Brett Hauber, F Reed Johnson, Kelly M Grotzinger [...]

Annals of Pharmacotherapy