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Articles (86)

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1-10 of 86 results for channel pricing strategy

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Select article: Boiling Frogs: Pricing Strategies for a Manufacturer Adding a Direct Channel that Competes with the Traditional Channel

Retricted access

Research article

First published 2006-03

Boiling Frogs: Pricing Strategies for a Manufacturer Adding a Direct Channel that Competes with the Traditional Channel

Kyle Cattani, Wendell Gilland, Hans Sebastian Heese [...]

Production and Operations Management

Select article: Expanding to the Internet: Pricing and Communications Strategies When Firms Compete on Multiple Channels

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Research article

First published 2000-8

Expanding to the Internet: Pricing and Communications Strategies When Firms Compete on Multiple Channels

Florian Zettelmeyer

Journal of Marketing Research

Select article: Strategic Consumer Cooperation in a Name‐Your‐Own‐Price Channel

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Research article

First published 2015-12

Strategic Consumer Cooperation in a Name‐Your‐Own‐Price Channel

Tatsiana Levina, Yuri Levin, Jeff McGill [...]

Production and Operations Management

Select article: Resale Price Maintenance: Implications of Marketing Trends for the Colgate Doctrine and the Leegin Factors

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Research article

First published 2020-1

Resale Price Maintenance: Implications of Marketing Trends for the Colgate Doctrine and the Leegin Factors

Gregory T. Gundlach, Riley T. Krotz

Journal of Public Policy & Marketing

Select article: Financing Strategy for Capital-Constrained Manufacturer in an Eco-friendly Dual-Channel Supply Chain

Open access

Research article

First published 2025-4

Financing Strategy for Capital-Constrained Manufacturer in an Eco-friendly Dual-Channel Supply Chain

Qiang Sun, Changsuo Chen

Sage Open

Select article: Do Strategic Conclusions Depend on how Price is Defined in Models of Distribution Channels?

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Research article

First published 2005-5

Do Strategic Conclusions Depend on how Price is Defined in Models of Distribution Channels?

Rajeev K. Tyagi

Journal of Marketing Research

Select article: Do Not Leave Your Pricing Strategy Hanging: The Elevate Hammock Company

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Research article

First published 2019-10

Do Not Leave Your Pricing Strategy Hanging: The Elevate Hammock Company

Deborah Walker, Simon Walls, Greyson Junggren [...]

Entrepreneurship Education and Pedagogy

Select article: The Effect of Price Dispersion on hOtel Performance

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Research article

First published 2014-12

The Effect of Price Dispersion on hOtel Performance

Woo Gon Kim, Meehee Cho, Daekwan Kim [...]

Tourism Economics

Select article: Channel Pricing: A Retail Pass-Through Perspective

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Research article

First published 2025-11

Channel Pricing: A Retail Pass-Through Perspective

Quan Zheng, Honggang Hu, Xiajun Amy Pan

Production and Operations Management

Select article: Fly with the wings of live‐stream selling—Channel strategies with/without switching demand

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Research article

First published 2022-09

Fly with the wings of live‐stream selling—Channel strategies with/without switching demand

Ran Pan, Juan Feng, Zhenling Zhao

Production and Operations Management

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