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Review article

First published 2016-6

Original and metaphorical bereavement: The current state of research and future directions in consumer behaviour

Cécile Plaud, Bertrand Urien

Recherche et Applications en Marketing (English Edition)

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Research article

First published 2019-2

Up,Up,and Away: Upgrading as a Response to Dissimilar Brand Users

Yajin Wang, Deborah Roedder John

Journal of Marketing Research

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Research article

First published 2009-5

The Impact of Counterfeiting on Genuine-Item Consumers’ Brand Relationships

Suraj Commuri

Journal of Marketing

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Research article

First published 2015-8

The Effects of Adopting and Using a Brand's Mobile Application on Customers’ Subsequent Purchase Behavior ☆

Su Jung Kim, Rebecca Jen-Hui Wang, Edward C. Malthouse

Journal of Interactive Marketing

Open access

Research article

First published 2022-5

The refugees’ right to the centre of the city: City branding versus city commoning in Athens

Charalampos Tsavdaroglou, Maria Kaika

Urban Studies

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Research article

First published 2008-9

Concerning the Effect of Athlete Endorsements on Brand and Team-Related Intentions

Brad D. Carlson, D. Todd Donavan

Sport Marketing Quarterly

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Research article

First published 2013-9

Placement of Call to Action Buttons for Higher Website Conversion and Acquisition

Ania Hernandez, Marc L. Resnick

Proceedings of the Human Factors and Ergonomics Society Annual Meeting

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Research article

First published 2022-8

Email Marketing as a Tool for Strategic Persuasion

Jacquelyn S. Thomas, Chaoqun Chen, Dawn Iacobucci

Journal of Interactive Marketing

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Research article

First published 2020-12

‘Kindred Without End’: Wet-Nursing,Fosterage and Emotion in Ireland,c. 1550–1720

Clodagh Tait

Irish Economic and Social History

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Other

First published 2004-04

Of Politics and Social Science

Peter Baehr

European Journal of Political Theory

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