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Articles (348)

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1-10 of 348 results for audience prediction

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Select article: Predicting COVID: Understanding audience responses to predictive journalism via online comments

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Research article

First published 2024-9

Predicting COVID: Understanding audience responses to predictive journalism via online comments

Mowafak Allaham, Nicholas Diakopoulos

New Media & Society

Select article: Predicting Website Audience Demographics forWeb Advertising Targeting Using Multi-Website Clickstream Data

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Research article

First published 2010-1

Predicting Website Audience Demographics forWeb Advertising Targeting Using Multi-Website Clickstream Data

KoenW. De Bock, Dirk Van den Poel

Fundamenta Informaticae

Select article: A Log-Linear Model for Predicting Magazine Audiences

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Research article

First published 1988-11

A Log-Linear Model for Predicting Magazine Audiences

Peter J. Danaher

Journal of Marketing Research

Select article: An Approximate Log-Linear Model for Predicting Magazine Audiences

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Research article

First published 1989-11

An Approximate Log-Linear Model for Predicting Magazine Audiences

Peter J. Danaher

Journal of Marketing Research

Select article: Predicting Audience Exposure to Spot TV Advertising Schedules

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Research article

First published 1977-2

Predicting Audience Exposure to Spot TV Advertising Schedules

Robert S. Headen, Jay E. Klompmaker, Jesse E. Teel

Journal of Marketing Research

Select article: Study Asks if Reporter's Gender or Audience Predict Paper's Cancer Coverage

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Research article

First published 2008-3

Study Asks if Reporter's Gender or Audience Predict Paper's Cancer Coverage

Maria E. Len-Rios, Sun-A Park, Glen T. Cameron [...]

News Research Journal

Select article: Public Service Broadcasting and Data-Driven Personalization

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Research article

First published 2016-2

Public Service Broadcasting and Data-Driven Personalization

Jonas Andersson Schwarz

Television & New Media

Select article: Predicting Emotions and Meta-Emotions at the Movies: The Role of the Need for Affect in Audiences’ Experience of Horror and Drama

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Research article

First published 2010-04

Predicting Emotions and Meta-Emotions at the Movies: The Role of the Need for Affect in Audiences’ Experience of Horror and Drama

Anne Bartsch, Markus Appel, Dennis Storch

Communication Research

Select article: Predicting Audience Verification Intention: The Impact of Partisanship,Source,Importance,and Information Familiarity on Willingness to Verify Headlines

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Research article

First published 2023-6

Predicting Audience Verification Intention: The Impact of Partisanship,Source,Importance,and Information Familiarity on Willingness to Verify Headlines

Rachel R. Mourão, Esther Thorson, Kevin Kryston [...]

Journalism & Mass Communication Quarterly

Select article: Cognitive,affective,and behavioral engagement with science news predicted by the use of accessibility strategies in science-minded and general audiences

Open access

Research article

First published 2025-1

Cognitive,affective,and behavioral engagement with science news predicted by the use of accessibility strategies in science-minded and general audiences

Ifat Zimmerman, Tali Tal, Ayelet Baram-Tsabari

Public Understanding of Science

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