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Research article

First published 2014-7

Children’s Advertising Exposure,Advertised Product Desire,and Materialism

Suzanna J. Opree, Moniek Buijzen, Eva A. van Reijmersdal [...]

Communication Research

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Research article

First published 2011-12

Host selling in cyberspace: Product personalities and character advertising on popular children’s websites

Erik Page Bucy, Sojung Claire Kim, Miyeong Cecilia Park

New Media & Society

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Research article

First published 2013-12

Nutritional Content of Food and Beverage Products in Television Advertisements Seen on Children's Programming

Lisa M. Powell, Rebecca M. Schermbeck, Frank J. Chaloupka

Childhood Obesity

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Other

First published 2007-12

Emotional and rational product appeals in televised food advertisements for children: analysis of commercials shown on US broadcast networks

Randy M. Page, Aaron Brewster

Journal of Child Health Care

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Research article

First published 2018-4

Communicating risk and protection: Advertising discourse of young children’s healthcare products and parental reception in China

Qian Gong

European Journal of Cultural Studies

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Research article

First published 2005-02

Children drawing toy commercials: re-imagining television production features

Merris Griffiths

Visual Communication

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Research article

First published 2004-08

The Future World Champions?

Malene Gram

Childhood

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Brief report

First published 2019-4

How Do Nutrition Guidelines Compare for Industry to Market Food and Beverage Products to Children? World Health Organization Nutrient Profile Standards versus the US Children's Food and Beverage Advertising Initiative

Margo G. Wootan, Jessica Almy, Maciel Ugalde [...]

Childhood Obesity

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Research article

First published 1976-09

Children's Responses to TV Advertising: Product Versus Premium Orientation

Ronald S. Rubin

Journal of the Academy of Marketing Science

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Other

First published 2007-12

Food and Beverage Advertising to Children on US. Television: Did National Food Advertisers Respond?

Ron Warren, Jan LeBlanc Wicks, Robert H. Wicks [...]

Journalism & Mass Communication Quarterly

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