Sage Journals: Discover world-class research

Retricted access

Research article

First published 2000-4

The Impact of Ad Repetition and Ad Content on Consumer Perceptions of Incongruent Extensions

Vicki R. Lane

Journal of Marketing

Open access

Research article

First published 2025-5

Does Location Familiarity Increase Response to Mobile Ads?

Dominik Molitor, Peter Pal Zubcsek, Martin Spann [...]

Journal of Interactive Marketing

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Research article

First published 2011-9

The Repetition-Break Plot Structure Makes Effective Television Advertisements

Jeffrey Loewenstein, Rajagopal Raghunathan, Chip Heath

Journal of Marketing

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Research article

First published 1976-11

Advertising Wearout: An Experimental Analysis

C. Samuel Craig, Brian Sternthal, Clark Leavitt

Journal of Marketing Research

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Research article

First published 2021-5

Future-Oriented Repetitive Thought: Pessimistic View of Future in Patients With Alzheimer Disease

Mohamad El Haj, Abdel Halim Boudoukha, Ahmed A. Moustafa

Journal of Geriatric Psychiatry and Neurology

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Research article

First published 2014-10-10

Repetitive Pupil Light Reflex: Potential Marker in Alzheimer's Disease?

Daniel M. Bittner, Isabel Wieseler, Helmut Wilhelm [...]

Journal of Alzheimer’s Disease

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Research article

First published 2014-6-23

Verbal Repetition in Primary Progressive Aphasia and Alzheimer's Disease

Cristian E. Leyton, Sharon Savage, Muireann Irish [...]

Journal of Alzheimer’s Disease

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Research article

First published 2023-10

Consumer Privacy Choices and (Un)Targeted Advertising Along the Purchase Journey

W. Jason Choi, Kinshuk Jerath, Miklos Sarvary

Journal of Marketing Research

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Research article

First published 1980-4

Rehearsal and Isolation Effect in Recall

Pier Giorgio Gabassi

Perceptual and Motor Skills

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Research article

First published 1999-06

The World Wide Web: Exploring a New Advertising Environment

Carolynn R. Johnson, Ian Neath

Cyberpsychology,Behavior,and Social Networking

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