Search results: Sage Journals

Restricted accessResearch articleFirst published June, 2015

Developing Markets? Understanding the Role of Markets and Development at the Intersection of Macromarketing and Transformative Consumer Research (TCR)

Bernardo Figueiredo, Jessica Chelekis, Benet DeBerry-Spence [...]

Journal of Macromarketing

Restricted accessReview articleFirst published June, 2015

Bien-être and well-being in consumer research: A comparative analysis

Hélène Gorge, Nil Özçağlar-Toulouse, Stéphanie Toussaint

Recherche et Applications en Marketing (English Edition)

Restricted accessResearch articleFirst published July, 2024

Transitioning to New Paradigms for Societally Impactful Research: Recommendations from the TCR Impact Task Force and an Agenda

Julie L. Ozanne, Brennan Davis, Christopher P. Blocker [...]

Journal of Public Policy & Marketing

Restricted accessOtherFirst published December, 2010

Incorporating Transformative Consumer Research Into the Consumer Behavior Course Experience

Ed Petkus

Journal of Marketing Education

Restricted accessResearch articleFirst published April, 2008

Doctoral Education and Transformative Consumer Research

Carlo Mari

Journal of Marketing Education

Restricted accessReview articleFirst published June, 2017

Improving dietary behaviour with nutrition labelling: Towards a research agenda that serves consumer well-being

Lydiane Nabec

Recherche et Applications en Marketing (English Edition)

Restricted accessResearch articleFirst published 2026

Examining Black female narratives in Nollywood films: A feminist standpoint and subjective personal introspection approach to marketing representation

Temitope Sarah Bodunrin

Marketing Theory

Restricted accessResearch articleFirst published December, 2022

Addressing the Cause-Related Marketing Paradox for Luxury Brands to Increase Prosocial Behavior and Well-Being

Sukhyun Kim, Kiwan Park, L. J. Shrum

Journal of Macromarketing

Open accessResearch articleFirst published April, 2015

Bien-être et well-being dans la consommation : une analyse comparative

Hélène Gorge, Nil Özçağlar-Toulouse, Stéphanie Toussaint

Recherche et Applications en Marketing (French Edition)

Restricted accessResearch articleFirst published April, 2017

Améliorer les comportements alimentaires avec l’étiquetage nutritionnel : vers un agenda de recherche au service du Bien-être des consommateurs

Lydiane Nabec

Recherche et Applications en Marketing (French Edition)

Restricted accessResearch articleFirst published June, 2015

Developing Markets? Understanding the Role of Markets and Development at the Intersection of Macromarketing and Transformative Consumer Research (TCR)

Bernardo Figueiredo, Jessica Chelekis, Benet DeBerry-Spence [...]

Journal of Macromarketing

Restricted accessReview articleFirst published June, 2015

Bien-être and well-being in consumer research: A comparative analysis

Hélène Gorge, Nil Özçağlar-Toulouse, Stéphanie Toussaint

Recherche et Applications en Marketing (English Edition)

Restricted accessResearch articleFirst published July, 2024

Transitioning to New Paradigms for Societally Impactful Research: Recommendations from the TCR Impact Task Force and an Agenda

Julie L. Ozanne, Brennan Davis, Christopher P. Blocker [...]

Journal of Public Policy & Marketing

Restricted accessOtherFirst published December, 2010

Incorporating Transformative Consumer Research Into the Consumer Behavior Course Experience

Ed Petkus

Journal of Marketing Education

Restricted accessResearch articleFirst published April, 2008

Doctoral Education and Transformative Consumer Research

Carlo Mari

Journal of Marketing Education

Restricted accessReview articleFirst published June, 2017

Improving dietary behaviour with nutrition labelling: Towards a research agenda that serves consumer well-being

Lydiane Nabec

Recherche et Applications en Marketing (English Edition)

Restricted accessResearch articleFirst published 2026

Examining Black female narratives in Nollywood films: A feminist standpoint and subjective personal introspection approach to marketing representation

Temitope Sarah Bodunrin

Marketing Theory

Restricted accessResearch articleFirst published December, 2022

Addressing the Cause-Related Marketing Paradox for Luxury Brands to Increase Prosocial Behavior and Well-Being

Sukhyun Kim, Kiwan Park, L. J. Shrum

Journal of Macromarketing

Open accessResearch articleFirst published April, 2015

Bien-être et well-being dans la consommation : une analyse comparative

Hélène Gorge, Nil Özçağlar-Toulouse, Stéphanie Toussaint

Recherche et Applications en Marketing (French Edition)

Restricted accessResearch articleFirst published April, 2017

Améliorer les comportements alimentaires avec l’étiquetage nutritionnel : vers un agenda de recherche au service du Bien-être des consommateurs

Lydiane Nabec

Recherche et Applications en Marketing (French Edition)