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Research article

First published 2010-11

An Empirical Analysis of Shopping Behavior Across Online and Offline Channels for Grocery Products: The Moderating Effects of Household and Product Characteristics

Junhong Chu, Marta Arce-Urriza, José-Javier Cebollada-Calvo [...]

Journal of Interactive Marketing

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Research article

First published 2010-2

Does Size Matter? An Examination of Small and Large Web-Based Brand Communities

Daniele Scarpi

Journal of Interactive Marketing

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Research article

First published 2015-12

The role of interpersonal communication in developing small-medium size enterprise (SME) client loyalty toward an audit firm

Naruanard Sarapaivanich, Paul G Patterson

International Small Business Journal: Researching Entrepreneurship

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Research article

First published 2013-2

Empirical Evidence of Repertoire Size

Melissa Banelis, Erica Riebe, Campbell M. Rungie

Australasian Marketing Journal

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Research article

First published 2016-5

Antecedents and Outcomes of Hospitality Loyalty

Sarah Tanford

Cornell Hospitality Quarterly

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Research article

First published 2016-2

Supporter Loyalty

Walter Wymer, Sharyn Rundle-Thiele

Nonprofit and Voluntary Sector Quarterly

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Research article

First published 2006-7

Is Brand Variety Influencing Brand Loyalty?

C. Anandan, Medapatti Satish, R. Mathangi Sri

Asia-Pacific Journal of Management Research and Innovation

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Research article

First published 2017-11

Has Behavioural Loyalty to Online Supermarkets Declined?

Giang Tue Trinh, Zachary William Anesbury, Carl Driesener

Australasian Marketing Journal

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Research article

First published 2026-2

Understanding Market Dynamics and Performance of Mobile Apps

Gislayne da Silva Goulart, Lara Stocchi, Rafael Barreiros Porto

Australasian Marketing Journal

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Research article

First published 2017-10

Are Repeat Buyers in Cryptomarkets Loyal Customers? Repeat Business Between Dyads of Cryptomarket Vendors and Users

David Décary-Hétu, Olivier Quessy-Doré

American Behavioral Scientist

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