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1-10 of 245 results for Sequential marketing

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Select article: Strategic social media marketing: An empirical analysis of sequential advertising

Open access

Research article

First published 2023-12

Strategic social media marketing: An empirical analysis of sequential advertising

Parshuram Hotkar, Rajiv Garg, Kristen Sussman

Production and Operations Management

Select article: The Application of Sequential Analysis in Market Research

Retricted access

Research article

First published 1980-2

The Application of Sequential Analysis in Market Research

E. J. Anderton, K. Gorton, R. Tudor

Journal of Marketing Research

Select article: Sequential Information Arrival Hypothesis: More Evidence from the Indian Derivatives Market

Retricted access

Research article

First published 2016-6

Sequential Information Arrival Hypothesis: More Evidence from the Indian Derivatives Market

Sangram K. Jena

Vision: The Journal of Business Perspective

Select article: Sequential Analysis in Marketing Sampling

Retricted access

Research article

First published 1951-4

Sequential Analysis in Marketing Sampling

Armand Peter Ruderman

Journal of Marketing

Select article: Sequential Estimation as a Tool in Marketing Research

Retricted access

Research article

First published 1964-11

Sequential Estimation as a Tool in Marketing Research

Jack Moshman

Journal of Marketing Research

Select article: Marker Sequential Test (MaST) design

Retricted access

Research article

First published 2014-2

Marker Sequential Test (MaST) design

Boris Freidlin, Edward L Korn, Robert Gray

Clinical Trials

Select article: Model-Free Approximate Bayesian Learning for Large-Scale Conversion Funnel Optimization

Retricted access

Research article

First published 2024-3

Model-Free Approximate Bayesian Learning for Large-Scale Conversion Funnel Optimization

Garud Iyengar, Raghav Singal

Production and Operations Management

Select article: The Effects of Consumers’ Price Expectations on Sellers’ Dynamic Pricing Strategies

Retricted access

Research article

First published 2011-2

The Effects of Consumers’ Price Expectations on Sellers’ Dynamic Pricing Strategies

Hong Yuan, Song Han

Journal of Marketing Research

Select article: The Moderating Effect of Buying Impulsivity on the Dynamics of Unplanned Purchasing Motivations

Retricted access

Research article

First published 2020-6

The Moderating Effect of Buying Impulsivity on the Dynamics of Unplanned Purchasing Motivations

Jacob Suher, Wayne D. Hoyer

Journal of Marketing Research

Select article: Effect of recirculation rate on methane production and SEBAR system performance using active stage digester

Retricted access

Research article

First published 2010-09

Effect of recirculation rate on methane production and SEBAR system performance using active stage digester

Cheevanuch Tubtong, Sirintornthep Towprayoon, Michael Anthony Connor [...]

Waste Management & Research: The Journal for a Sustainable Circular Economy

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