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Articles (483)

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1-10 of 483 results for Purchase Intension

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Select article: Customers’ Attitude Towards Vegan Products Consumption and Its Impact on Purchase Intension: An Indian Perspective

Retricted access

Research article

First published 2026-2

Customers’ Attitude Towards Vegan Products Consumption and Its Impact on Purchase Intension: An Indian Perspective

Reena Malik, Tanvi Jindal

Vision: The Journal of Business Perspective

Select article: Distribution Intensity and Purchase Behavior-mediating Role of Brand Equity in Oil Marketing Companies (OMCs): An Emerging Markets Perspective

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Research article

First published 2022-1

Distribution Intensity and Purchase Behavior-mediating Role of Brand Equity in Oil Marketing Companies (OMCs): An Emerging Markets Perspective

George Kofi Amoako

Business Perspectives and Research

Select article: How Much is Too Much? The Effect of Offline Call Intensity on Online Purchase of Digital Services

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Research article

First published 2020-03

How Much is Too Much? The Effect of Offline Call Intensity on Online Purchase of Digital Services

Xingyue Zhang, Yuliang Yao

Production and Operations Management

Select article: Purchase Intentions and Purchase Behavior

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Research article

First published 1979-3

Purchase Intentions and Purchase Behavior

Donald G. Morrison

Journal of Marketing

Select article: The Effect of Combinations of Task Relevance and Message Components on Construal Level and Purchase Intent: An Experimental Study on Female Students

Open access

Research article

First published 2024-10

The Effect of Combinations of Task Relevance and Message Components on Construal Level and Purchase Intent: An Experimental Study on Female Students

Myoungjin Shin, Sujeong Shin

Sage Open

Select article: Price Thresholds in a Promotion Intensive Retail Environment: Implications on Consumer Purchase Behaviour and Managerial Insights

Free access

Research article

First published 2001-4

Price Thresholds in a Promotion Intensive Retail Environment: Implications on Consumer Purchase Behaviour and Managerial Insights

Arindam Banerjee, Suresh Divakar

Vikalpa: The Journal for Decision Makers

Select article: The Influence of In-Arena Promotions on Purchase Behavior and Purchase Intentions

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Research article

First published 1997-12

The Influence of In-Arena Promotions on Purchase Behavior and Purchase Intentions

J. Richard Shannon, L. W. Turley

Sport Marketing Quarterly

Select article: Intentions to Purchase Compared with Actual Purchases of Household Durables

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Research article

First published 1959-7

Intentions to Purchase Compared with Actual Purchases of Household Durables

Jean Namias

Journal of Marketing

Select article: Purchase Intention of Foreign Products

Open access

Research article

First published 2015-4

Purchase Intention of Foreign Products

Ahasanul Haque, Naila Anwar, Farzana Yasmin [...]

Sage Open

Select article: Predicting Souvenir Purchase Intentions

Retricted access

Research article

First published 1999-11

Predicting Souvenir Purchase Intentions

Soyoung Kim, Mary A. Littrell

Journal of Travel Research

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