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1-4 of 4 results for Marque De Distributeur (MDD)

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Research article

First published 2018-10

Contribution des MDD de terroir à la légitimité et aux images RSE et prix des distributeurs

Jérôme Lacœuilhe, Didier Louis, Cindy Lombart

Recherche et Applications en Marketing (French Edition)

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Research article

First published 2004-9

Shuba Srinivasan, Koen Pauwels, Dominique M. Hanssens [...]

Recherche et Applications en Marketing (French Edition)

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Other

First published 2001-12

Pierre Desmet, Charlotte Gaston-Breton

Recherche et Applications en Marketing (French Edition)

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Research article

First published 2020-7

Mbaye Fall Diallo

Recherche et Applications en Marketing (French Edition)