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Research article

First published 2014-9

A new perspective on market dynamics

Suvi Nenonen, Hans Kjellberg, Jaqueline Pels [...]

Marketing Theory

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Research article

First published 2020-3

Dynamics between market categories: A study of the (in) visibility of the plus-size fashion market

Delphine Dion, Béatrice Tachet

Recherche et Applications en Marketing (English Edition)

Open access

Research article

First published 2025-3

The Enrichment Economy: Market Dynamics,Brand Strategy,and Ethics

Delphine Dion, Roman Pavlyuchenko, and Sonja Prokopec

Journal of Marketing

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Research article

First published 2011-10

A Dynamic Oligopolistic Electricity Market with Interdependent Market Segments

Pierre-Olivier Pineau, Hasina Rasata, Georges Zaccour

The Energy Journal

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Research article

First published 2015-9

Applying the principles of Yin–Yang to market dynamics

Lars-Gunnar Mattsson, Annika Tidström

Marketing Theory

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Research article

First published 2005-04

Micro-Level Product-Market Dynamics: Shared Knowledge and Its Relationship to Market Development

José Antonio Rosa, Jelena Spanjol

Journal of the Academy of Marketing Science

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Research article

First published 2019-6

A Dynamic Stakeholders’ Framework in a Marketing Systems Setting

Christine Domegan, Patricia McHugh, Tina Flaherty [...]

Journal of Macromarketing

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Research article

First published 2026-2

Understanding Market Dynamics and Performance of Mobile Apps

Gislayne da Silva Goulart, Lara Stocchi, Rafael Barreiros Porto

Australasian Marketing Journal

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Research article

First published 2017-3

Consumers’ collective action in market system dynamics

Dannie Kjeldgaard, Søren Askegaard, Jannick Ørnstedt Rasmussen [...]

Marketing Theory

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Research article

First published 2014-03

Coordinating Production and Marketing with Dynamic Transfer Prices

Engelbert J. Dockner, Gila E. Fruchter

Production and Operations Management

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