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Research article

First published 2022-2

The Effect of Smart Shopper Self-Perceptions On Word-Of-Mouth Behaviors in the Loyalty Reward Program Context

YooHee Hwang, Anna S. Mattila

Journal of Hospitality & Tourism Research

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Research article

First published 2011-2

Walk Your Talk: An Experimental Investigation of the Relationship Between Word of Mouth and Communicators’ Loyalty

Ina Garnefeld, Sabrina Helm, Andreas Eggert

Journal of Service Research

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Research article

First published 2006-12

An Experimental Investigation of Justice-Based Service Recovery on Customer Satisfaction,Loyalty,and Word-of-Mouth Intentions

Terri Shapiro, Jennifer M. Nieman-Gonder, Nicole A. Andreoli [...]

Psychological Reports

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Research article

First published 2025

The effect of product display,availability upon perceived safety and perceived quality for word of mouth and food brand’s loyalty

Pranay Verma

Tourism and Hospitality Research

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Research article

First published 2012-2

An E-Retailing Assessment of Perceived Website-Service Innovativeness: Implications for Website Quality Evaluations,Trust,Loyalty and Word of Mouth

Aron O'Cass, Jamie Carlson

Australasian Marketing Journal

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Research article

First published 2023-12

Antecedents of Customer Loyalty and Word of Mouth: A Study on Consumer Durables in Emerging Economies

Nischay Kumar Upamannyu, Sneha Rajput, S. S. Bhakar

FIIB Business Review

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Research article

First published 2024

Exploring the Influence of Positive- and-Negative Electronic Word of Mouth on Online Consumer Behaviour and Customer Loyalty

Regina Velnadar, Sunitha Chelliah Kumaravel, Jaheera Thasleema Abdul Lathief [...]

FIIB Business Review

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Research article

First published 2010-2

Does Size Matter? An Examination of Small and Large Web-Based Brand Communities

Daniele Scarpi

Journal of Interactive Marketing

Open access

Research article

First published 2021-10

Connecting Corporate Social Responsibility (CSR) to Customer Loyalty: A Mediation Analysis in Hoteling Industry of Pakistan

Muhammad Usman Shah, Muhammad Farooq Jan

Sage Open

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Research article

First published 2015-5

Evaluating Loyalty Constructs Among Hotel Reward Program Members Using e Wom

Orie Berezan, Carola Raab, Sarah Tanford [...]

Journal of Hospitality & Tourism Research

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