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1-10 of 326 results for Library marketing

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Select article: The mutations of marketing and libraries

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Other

First published 2011-6

The mutations of marketing and libraries

Wolfgang Ratzek

IFLA Journal

Select article: Marketing of library and information products and services

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Research article

First published 2009-06

Marketing of library and information products and services

Md. Shariful Islam, Md. Nazmul Islam

Business Information Review

Select article: Key Publications in Library Marketing: a review

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Research article

First published 2006-10

Key Publications in Library Marketing: a review

Christie M. Koontz, Dinesh K. Gupta, Sheila Webber

IFLA Journal

Select article: Digital marketing in independent libraries in the United Kingdom

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Research article

First published 2013-12

Digital marketing in independent libraries in the United Kingdom

Taylor Bishop, Jennifer Rowley

Journal of Librarianship and Information Science

Select article: Marketing of Library and Information Services: A Strategic Perspective

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Research article

First published 2007-4

Marketing of Library and Information Services: A Strategic Perspective

Antony Jose, Ishwara Bhat

Vision: The Journal of Business Perspective

Select article: Library 2.0: The effectiveness of social media as a marketing tool for libraries in educational institutions

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Research article

First published 2019-3

Library 2.0: The effectiveness of social media as a marketing tool for libraries in educational institutions

Michael J. Jones, Morgan Harvey

Journal of Librarianship and Information Science

Select article: Librarians' attitudes towards marketing library services

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Research article

First published 2009-03

Librarians' attitudes towards marketing library services

Noa Aharony

Journal of Librarianship and Information Science

Select article: In search of marketing excellence in libraries: The IFLA International Marketing Award

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First published 2010-6

In search of marketing excellence in libraries: The IFLA International Marketing Award

Dinesh K. Gupta, Christie Koontz, Daisy McAdam

IFLA Journal

Select article: Perceptions of Digital Marketing in Academic Libraries: an attitudinal study of university librarians

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Research article

First published 2024

Perceptions of Digital Marketing in Academic Libraries: an attitudinal study of university librarians

Hauminlun, Ibohal Singh

World Digital Libraries: An international Journal

Select article: Marketing Practices Used by the Emerging American Public Library System from Inception to 1930

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Research article

First published 2007-03

Marketing Practices Used by the Emerging American Public Library System from Inception to 1930

Brad Kleindl

Journal of Macromarketing

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