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Research article

First published 2008-6

Pharma Marketing in India: Opportunities,Challenges and the Way Forward

Vijay Bhangale

Journal of Medical Marketing: Device,Diagnostic and Pharmaceutical Marketing

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Research article

First published 2013-8

India’s proposed universal health coverage scheme – Implications for the global pharma industry

Sunil Singh, Gavin Outteridge

Journal of Medical Marketing: Device,Diagnostic and Pharmaceutical Marketing

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Research article

First published 2010-4

A Structural Change in the Global Pharmaceutical Marketplace

Brian Tempest

Journal of Generic Medicines: The Business Journal for the Generic Medicines Sector

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Research article

First published 2013-11

Effectiveness of disease awareness advertising in emerging economy: Views of health care professionals of India

Saikat Banerjee, Sampada Kumar Dash

Journal of Medical Marketing: Device,Diagnostic and Pharmaceutical Marketing

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Research article

First published 2016-1

The First Compulsory Licencing Case in India under the TRIPS Agreement: An Analysis of Bayer Versus Natco Pharma Ltd

K. D. Raju

Journal of Development Policy and Practice

Open access

Research article

First published 2022-03

India's Launch Into New Space: Leveraging the Constellation of Information Technology,Pharma,and Biotech

Anjali Gupta, Navika Sharma, Christian Maender

New Space

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Research article

First published 2015-6

Interview with Ms Smita Saha,Vice President-HR,AstraZeneca Pharma India Ltd.

Gopal P. Mahapatra

South Asian Journal of Human Resources Management

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Research article

First published 2024

Global Dominance and Local Innovation: Exploring Non-linear Ties in India’s Pharma Sector

Madan Dhanora, Mohd Shadab Danish, Akriti Jain

Vision: The Journal of Business Perspective

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Research article

First published 2015-9

India is eating the US manufacturer’s lunch

Abhishek Sharma, Rahul Jeewani

Journal of Generic Medicines: The Business Journal for the Generic Medicines Sector

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Research article

First published 2026-1

Making Global Pharma Supply Chain Resilient: Will the PLI Scheme of India make it a Reliable Alternative to China for the Supply of APIs?

Reji K. Joseph, Ramaa Arun Kumar

The Indian Economic Journal

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