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Research article

First published 2023-1

Relationships between social media usage,social capital and job performance: the case of hotel employees in Iran

Davood Ghorbanzadeh, Valery Ivanovich Khoruzhy, Irina Viktorovna Safonova [...]

Information Development

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Research article

First published 2022-5

Effectiveness of Travel Social Media Influencers: A Case of Eco-Friendly Hotels

Payal S. Kapoor, M. S. Balaji, Yangyang Jiang [...]

Journal of Travel Research

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Research article

First published 2025-10

How about meeting Fernando Pessoa? A journey into hotel brand anthropomorphism and personality on social media

Hans Ruppelt, Sofia Almeida, Ana Cláudia Campos

Journal of Vacation Marketing

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Research article

First published 2026-1

Social media marketing and its influence on the hotel performance: Mediating role of customer relationship management capabilities

Aijaz Ahmad Khaki, Tawseeq Ali Khan

Journal of Vacation Marketing

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Research article

First published 2015-5

The Marketing Effectiveness of Social Media in the Hotel Industry

Xi Y. Leung, Billy Bai, Kurt A. Stahura

Journal of Hospitality & Tourism Research

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Research article

First published 2016-8

Exploring the Impact of Social Media on Hotel Service Performance

Wenjing Duan, Yang Yu, Qing Cao [...]

Cornell Hospitality Quarterly

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Research article

First published 2024-8

The Efficacy of Social Media Communication in Engaging Citizen Scientists: Insights From the Jozi Bee Hotel Project

Natasha Shilubane, Mehita Iqani, Chevonne Reynolds

Science Communication

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Research article

First published 2023-10

RETRACTED: Service complaint identification in hotel social media: A two-step classification approach

Jiahua Jin, Lu Lu

International Journal of Electrical Engineering & Education

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Research article

First published 2016-8

The Influence of Embedded Social Media Channels on Travelers’ Gratifications,Satisfaction,and Purchase Intentions

Ajay Aluri, Lisa Slevitch, Robert Larzelere

Cornell Hospitality Quarterly

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Research article

First published 2025-12

Mapping Influencers: Understanding Public Discourse on Hotel Robotics Through Social Network Analysis

Liyu Yang, Xi Yu Leung

Journal of Smart Tourism

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