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Retricted access

Research article

First published 2018-3

Gen Y Attributes—Antecedents to Teaching Pedagogy

Poornima Gupta, Preeti Goyal

Vision: The Journal of Business Perspective

Retricted access

Research article

First published 2020-4

The Effect of Work Fulfilment on Job Characteristics and Employee Retention: Gen Y Employees

Koon Vui-Yee, Khoo Paggy

Global Business Review

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Research article

First published 2026-2

Acculturation of Consumer Culture on Impulsive Buying Behaviour among Gen Y: A Contingent Role of Gender

Feba Thomas, Ranjana Mary Varghese

Vision: The Journal of Business Perspective

Retricted access

Research article

First published 2022-11

Exploring Gen Y Luxury Consumers’ Webrooming Behavior: An Integrated Approach

Sheetal Jain, Amit Shankar

Australasian Marketing Journal

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Research article

First published 2010-01

Exploring Gen Y Responses to an Apparel Brand’s Use of Cause-Related Marketing Does Message Matter When It Comes to Support for the Breast Cancer Cause?

Karen H. Hyllegard, Jennifer Paff Ogle, Ruoh-Nan Yan [...]

Clothing and Textiles Research Journal

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Research article

First published 2012-7

Towards an international culture: Gen Y students and SNS?

Jessica Lichy

Active Learning in Higher Education

Retricted access

Research article

First published 2019-2

Advanced Financial Literacy of Malaysian Gen Y Investors and Its Consequences

Mohammad Tariqul Islam Khan, Siow-Hooi Tan, Gerald Goh Guan Gan

Margin: The Journal of Applied Economic Research

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Research article

First published 2025-6

Illuminating the Relationship Between Social Networking Usage and Job Performance Through the Work–Life Balance of Gen-Y Employees in Corporate Sector

Ella Mittal, Tamanna Rani

Jindal Management Journal

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Research article

First published 2024-10

Antecedents and consequences of behavioural intention to use virtual reality in tourism: Evidence from Gen-Y and Gen-Z consumers in Egypt

Zakaria Elkhwesky, Abuelhassan Elshazly Abuelhassan, Esraa Fayez Youssif Elkhwesky [...]

Tourism and Hospitality Research

Open access

Research article

First published 2020-4

The Relationship Between Service Quality,Corporate Image,and Customer Loyalty of Generation Y: An Application of S-O-R Paradigm in the Context of Superstores in Bangladesh

Mirza Mohammad Didarul Alam, Nor Azila Mohd Noor

Sage Open

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